Forget same-old, same-old flyers and social media posts. Trainer Rachael Hite offers smart strategies for using Canva to streamline your marketing and communication
Marci James' Proptech Marketing Guide series concludes with strategies for building a more resilient marketing engine that can weather market fluctuations and competitive pressures
Opinion
In today’s economy, every dime matters. Here are a few budget-friendly expenditures that author and coach Darryl Davis recommends for your next client appreciation event
Customer Relationship Advertising, or CRA, refers to the technology's capability of connecting directly to clients' CRM tools to identify and target leads with online campaigns, per agent
Opinion
Marketer excels at executing on your marketing plan, helping you reach the people you determine will best serve your business plan
Opinion
The social media management company started in Chile, then followed its first customer to Arizona. Making paid ads and organic lead generation easy, PropertySimple is now ready for users across the country
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How to connect with clients and extend your network on social media
With the right strategy in place, social media is a powerful marketing tool for your business. Here's how to build a social media marketing funnel to continually develop meaningful connections and find leads
Ever wonder about that person talking about 'lush valleys' in the flyover video of the home you're trying to sell? Inman went behind the scenes to learn more
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12 real estate leaders share the decisions that helped shape their businesses
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It's easier than ever to generate leads and referrals
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How to ‘scale the handshake’ with familiarity marketing
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Here is the right balance to nurture your network, create new connections and grow your business
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Leading Montecito agent Dusty Baker on how to make the most of your marketing channels
