Marketing content now AI-backed in Chime's latest update
'Our platform has been powered by AI for years, giving our training team the benefit of thousands of real conversations to coach the AI and improve outcomes,' - Chime CTO Henry Li
by Craig C. Rowe Jul 31
Trophy properties are all the rage right now, Jonathan Spears says
Ahead of his appearance at Inman Luxury Connect, the Spears Group founder told Inman demand for trophy properties or highly unique listings is at an all-time high throughout North Florida
by Lillian Dickerson Jul 31
Avoid a Tori Spelling moment by finding the humanity in clients
An LA Realtor found himself in the hot seat after mistakenly texting Spelling-snark to Tori herself. What can his mistake teach you about how you communicate?
by Troy Palmquist Jul 27
How do you use green screen on Instagram?
Every week Sue 'Pinky' Benson answers your most pressing Instagram questions. This week, she's helping you utilize green screen in Stories and Reels
by Sue Benson Jul 24
Carrie McCormick: Every home has a story. As agents, we need to tell it
Ahead of her stage appearance at Luxury Connect, @properties' McCormick — Chicago's No 1 luxury broker — shares what buyers truly care about, the key to storytelling and other advice
by Marian McPherson Jul 24
3 Threads features this top producer prioritizes
As we navigate the ever-evolving social media landscape, it is crucial to recognize both the potential and the challenge it presents
by Ed Stulak Jul 20
Getting social: 7 steps for exploring emerging platforms
Embracing new social media platforms opens the door to exciting exploration. Here's your guide to undertaking this adventure with confidence
by Jessi Healey Jul 19
'Sew far, sew good' for Threads: The Download
This week on The Download: It's the fastest-growing app ever. Have you signed up for Threads yet?
by Christy Murdock Jul 15
Go beyond: Alternative social media apps to try
Social media should be fun, here are some new platforms to explore
by Jessi Healey Jul 14
Bored with your feed? Try these 4 fresh ideas
Social media is a busy space, and you need to create more impact to stand out. Here’s how to refresh your social media feed next time you feel stuck
phone, social media
Opinion
Yes, you can ignore Threads, and you will stay in business, Inman contributor Teresa Boardman writes of Meta's latest social media offering. 'If you are on the fence, I am writing this for you'
by Teresa Boardman Jul 11
Two women posing for an Instagram picture to represent Instagram boosting SEO.
Let Sue 'Pinky' Benson guide you on how to teach Instagram where your content should be going
by Sue Benson Jul 10
How to master hashtags, amplify your social media engagement
Even though there are different opinions on how to use hashtags, one thing is certain: When used properly, hashtags can greatly increase your social media engagement and visibility
by Laura Viñalet Jul 10
Why Threads is the next big thing for real estate agents
Opinion
Have you heard about the new app Threads? Think about joining now while it's still the hot new thing in social media
by Jessi Healey Jul 10
Threads: First impressions of summer's hottest social network
Opinion
Are you thready for it? The Threads revolution is here whether you are ready or not. First impressions count, so don't waste this opportunity
by Rachael Hite Jul 7