This week, Sue 'Pinky' Benson shares her insights into creating more relevant, engaging content for your Instagram followers
Every week Sue 'Pinky' Benson answers your most pressing Instagram questions. This week, she's helping you find a new real estate account to follow for inspiration
Opinion
From unrealistic portrayals on reality TV to NAR's unfolding scandal, the industry's reputation will suffer until consumers are offered a better deal, writes NextHome broker-owner Edward Svec
Is this mini-floorplan a sign of 'shrinkflation' in housing? This month, the internet weighed in on Lennar's idea of affordability at a tiny-home community in San Antonio
Opinion
Those beloved referral groups on Facebook may not be the answer to your professional prayers, writes Inman contributor Sue Benson. But fear not! There's a better way for agents to collaborate
Brokerages need agents and their personal brands more than agents need the backing of brokerage brands, Baker argued at Inman Connect. 'My name is Glennda Baker, and I am a brand'
At ICLV, the social media consultant offered a prescription for using AI and ChatGPT in your real estate business, from marketing to customer service to automated lead gen
The AI revolution is officially upon us. There's a tasteful way real estate agents can utilize the tool in their social media strategy while staying true to themselves, speakers shared at Inman Connect
Sharing your Inman experience, or any real estate conference for that matter, on social media is actually a smart move
A 35-home listing on Zillow has prompted debate over displacement and institutional investment — and pushback over a TikToker's claim that an 'entire neighborhood' was about to hit the market
The former GM of Joyce Rey's team at Coldwell Banker said he is ready to spread his wings and likes what he sees when it comes to Aaron Kirman's success, Di Prizito exclusively told Inman
'Our platform has been powered by AI for years, giving our training team the benefit of thousands of real conversations to coach the AI and improve outcomes,' - Chime CTO Henry Li
Ahead of his appearance at Inman Luxury Connect, the Spears Group founder told Inman demand for trophy properties or highly unique listings is at an all-time high throughout North Florida
An LA Realtor found himself in the hot seat after mistakenly texting Spelling-snark to Tori herself. What can his mistake teach you about how you communicate?
Every week Sue 'Pinky' Benson answers your most pressing Instagram questions. This week, she's helping you utilize green screen in Stories and Reels