How to use strategy, tech and real talk to keep deals moving
Transaction hesitation is real, but deals are getting done. Here’s how broker-owner Jaclyn Kelley and her agents have been keeping business steady in a tough market
by Jaclyn Kelley Jun 19
Hiring a home staging company? Ask these essential questions first
After owning a staging company for 20 years, team leader Carl Medford lists 7 categories of critical questions to ask before selecting a stager for you and your listings
by Carl Medford Jun 19
The 3 stages of a listing — and how to win each one
Put effort into the before, during and after of the listing appointment to position the property and generate additional leads from the process, Nick Schlekeway writes
by Nick Schlekeway Jun 13
An image of the same house twice; one is black and white and the other in color to represent how to revive a listing without dropping the price.
A price drop is not your only option when the market's slow or the listing's stale. Darryl Davis offers strategies to reboot and relaunch that property
by Darryl Davis Jun 11
8 tips for maximizing a listing's square footage as an agent
Agents can help sellers get the most value for their property by presenting a sleek, appealing home that's optimized every single square foot of space, Clever's Luke Babich writes
by Luke Babich Jun 11
25 bathroom remodel ideas for 2025 that add value and style
Want to add instant charm and value to a listing or investment property? Try one (or more) of these smart updates from Jonathan Pressman
by Jonathan Pressman Jun 11
A woman on her computer with code in the background to signify costly ChatGPT mistakes.
Who better to help you avoid AI mistakes than AI? Bernice Ross talks with ChatGPT to find out how to avoid the biggest blunders
by Bernice Ross May 19
A home in front of an Instagram background to symbolize Instagram for real estate agents.
Go beyond the basics with these under-used Instagram features that can help you boost reach, build trust and create real conversion opportunities, marketing expert Alyssa Stalker writes
by Alyssa Stalker May 15
Buyers less into fixer-uppers, more interested in done-for-you updates
Smart home improvements make all the difference between a listing that slowly sells and one that truly stands out in the market, team leader Carl Medford writes
by Carl Medford Apr 24
Why staging your listing matters more than you think
Broker Nick Schlekeway offers a staging prescription for marketing your next listing, engaging the perfect buyer and selling for more
by Nick Schlekeway Apr 16
The AI shortcut: 9 ways ChatGPT can simplify your listing process
Real's Drew Thompson offers tips that save you time and money when you put the power and potential of artificial intelligence to work for your listings
by Drew Thompson Apr 12
Stupid staging: What NOT to do if you actually want to sell
Author and trainer Bernice Ross offers a laundry list of don'ts when it comes to preparing a home to hit the real estate market
by Bernice Ross Apr 2
Women's History Month: How Evelyn Jay designed a 2nd career
Coach Annette DeCicco shares how this Maryland agent took the skills she learned from being a social worker and applied them to a thriving career in real estate
by Annette DeCicco Mar 21
10 strategies that help agents 'speak the language of staging'
Broker Annette DeCicco writes that agents must speak the language of staging fluently to win clients and educate sellers while making listings stand out in the market
by Annette DeCicco Mar 3
HGTV star Kortney Wilson joins eXp Realty in Nashville
At eXp Realty, Kortney Wilson will specialize in luxury properties, staging, relocation, new construction and vacation homes in Nashville, Tennessee
by Richelle Hammiel Feb 26