CoStar maintains winning streak and grows revenue yet again in Q4
CEO Andy Florance touted his company's residential portal Homes.com as the 'fastest growing residential property site in the United States' in a new earnings report released Tuesday
by Jim Dalrymple II Feb 20
CoStar to spend a billion dollars on marketing in fight for portal crown
CoStar plans to advertise during this Sunday's Super Bowl, running 4 commercials, and at major cultural events in what it describes as 'the biggest marketing campaign in real estate history'
by Jim Dalrymple II Feb 8
CoStar takes portal war to YouTube, promises new platform
In 3 star-studded advertisements for Homes.com that appeared on YouTube over the weekend, the CoStar Group teases a 'revolutionized' shopping experience ahead of Super Bowl Sunday
by Jim Dalrymple II Feb 6
Fresh off Super Bowl baby bump, Rihanna's starter home hits market
John Legend and Chrissy Teigen also lived in the Beverly Hills home from 2016 to 2021. After an initial unsuccessful offering of $19.25M, the current owner is attempting to offload it at a loss
by Lillian Dickerson Feb 14
How to build a deeper referral base: Prioritize local, engaging content
MoveMeToTX Team Leader Katie Day shared with attendees at Connect Now strategies for engaging with past clients to keep referrals flowing
by Lillian Dickerson Mar 16
The Real Word: What does Zillow's ShowingTime acquisition mean for agents?
Opinion
This week, Byron Lazine and Nicole White discuss Zillow’s acquisition of ShowingTime, Grant Cardone’s partnership with eXp Realty and how The Weeknd’s Super Bowl performance relates to real estate
by Byron Lazine Feb 12
Super Bowl short-term rental demand at its lowest since 2014: AirDNA
The 2021 Super Bowl has only brought about a 35% increase in demand for short-term rentals compared to a 50% increase seen in 2020 in Miami and a 263% increase seen in 2019 in Atlanta
Super Bowl act The Weeknd still trying to sell LA mansion for $22M
The entertainer, whose real name is Abel Tesfaye, originally listed the property in June 2020 for $25M, but dropped the price by $3M in December
Mortgage companies compete for Super Bowl spotlight
Major mortgage lenders and real estate companies joined the Super Bowl advertising fray, where commercial spots cost $5.2M for 30 seconds
by Patrick Kearns Feb 3
The Real Word: Should sellers list the day after the Super Bowl?
Opinion
Byron Lazine shares his thoughts on ‘the biggest racket of all time’
by Byron Lazine Feb 8
How an agent’s Vikings billboard on Eagles turf paid off
Kris Lindahl scored big with this viral marketing
by Dan Smith Mar 6
Is the Super Bowl a win for local real estate?
Gauging the impact the 'big game' may have on the Twin Cities housing market
by Patrick Kearns Feb 3
‘Push Button, Get Money’ -- is it really that easy?
As the Rocket Mortgage Super Bowl ad awakens mortgage crisis nightmares for some critics, Quicken Loans’ parent company releases RocketLoans
by Amy Tankersley Feb 11
50 crazy facts about Super Bowl 50 and real estate
All the things you didn't know about the big game
by Susan Belknapp Feb 5
Should you have an open house on Super Bowl Sunday?
Agents weigh in on whether to take a timeout or get back in the game
by Marian McPherson Feb 5