Take your mark, get ready, fence! to generate business in 2025
Broker Annette DeCicco offers lessons learned from her father, a hall-of-fame fencing coach, that can be your roadmap to generating more leads in 2025 and beyond
by Annette DeCicco Jan 7
Are you ready to commit to the life you want?
The choice to create the life and business you desire, coaches Melanie Klein and Emily Bossert write, one aligned with your values, is strengthened through your commitment to yourself
4 tips for getting past the buyer conversation struggle
The settlement has changed a lot, but consumers still need agents, Amy Corr writes. Stay confident, listen to potential clients, be the advisor they need — and you will thrive
by Amy Corr Aug 30
Don’t let your feelings or bank account dictate your value
If you're having trouble conveying your value to clients, it may be because you don't believe in it yourself. Coach Darryl Davis provides the pep talk you need to take center stage as a client coach and advocate
by Darryl Davis Apr 30
Will uncertainty drive agents out? Maybe — but don’t let it be you
Opinion
After the National Association of Realtors' proposed settlement, Coldwell Banker Realty president and CEO Kamini Lane offers 3 tips for agents amid commission compression chaos
by Kamini Lane Mar 29
Value over discount: 8 tips for navigating post-NAR settlement
Opinion
Explore how to transcend discounting and enhance value in response to the NAR settlement with strategic consultant Chris Pollinger
by Chris Pollinger Mar 27
How to 'attract' agents instead of 'recruiting' them
The key to success in attracting and retaining good agents lies in large part on a broker's mindset, speakers at Inman Connect Las Vegas said. And adopting a 'we' instead of a 'me' attitude
Price, cost and value: You (and your clients) should be looking at all 3
While often used interchangeably, these three factors speak to different aspects of your business — and your clients’ decision-making process
by Troy Palmquist Jun 10
Commission compression depression? 4 steps to ease pain
Do your clients focus on price or potential? Whether it's your commission or their home price, their attitude will make all the difference
by Carl Medford Apr 19
Use these 11 magic words to unlock opportunity in your business
Choose your words wisely. They truly do set the course for your journey. Focus on your ideal clients and how you can best serve them
by Jimmy Burgess Oct 13
Be transparent: How to have the commission conversation
Opinion
The DOJ-NAR probe brings to focus that we should be educating consumers on commission from the get-go. Here's how to approach the conversation
by Gavin Payne Dec 2
3 proven tactics for overcoming the inventory shortage
Just by getting on the phone, you can generate new leads and build your own listing inventory. The business is that simple. The people who have the most conversations and go on the most appointments sell the most houses
by Tom Toole Nov 30
Are real estate commissions going down? Not so much
Opinion
If home prices are at an all-time high, how can we say that commissions are going down? Here's what agents might not be noticing when it comes to their commission
by Teresa Boardman Aug 12
3 ways agents can help today's savvy, educated buyers and sellers
Online resources can give buyers and sellers an advantage when it comes to accessing information on the market and current listings. But nothing can replace the expertise and knowledge of an experienced agent
by James Harris AND David Parnes Jul 29