1060 AI shifts to video content automation: Tech Review Update
Opinion
The Australian company's leadership found that most agents aren't comfortable in front of the camera, so it now uses still images to automate listing content creation
by Craig C. Rowe Nov 11
Rent develops program to help clients trend on TikTok
Rent describes the solution as turnkey, fully managed and a way to convert existing marketing content on the Rent network into dynamic, digital branding messages
by Craig C. Rowe Nov 2
An image of a ghost in front of a house to signify real estate agents getting ghosted.
When your clients ghost you it can sting, but it doesn't have to be the end of the relationship. Get to the bottom of the situation with these professional prospecting tips
by Leslie Guiley Oct 27
Halloween real estate marketing ideas-dog trick or treating
Don't be a basic witch this Halloween. Think outside the coffin with coach Darryl Davis and these fun marketing ideas that'll show everyone why your business is a scream
by Darryl Davis Oct 26
Say 'funding!' Photography software firm Aryeo closes on $3.5M
Aryeo’s vertical SaaS (software-as-a-service) product facilitates workflow for creating and organizing an agent’s property photos, videos, floorplans and documents
by Craig C. Rowe Oct 17
Stop overthinking it! 6 tools to create professional video with ease
Gone are the days of having to use busy, complicated professional-level technologies that require layering sound over visuals, dragging tiny arrows to cut milliseconds off of an opening or having to pay for high-end soundtracks
by Craig C. Rowe Sep 23
Don't wing it! Craft a video marketing strategy that gets results
The secret to growing your brand with video is a well-crafted video strategy
by Jessi Healey Sep 23
17 social media video ideas guaranteed to make you shine
You can't be consistent with your video content if you've run out of ideas. Coach Darryl Davis offers plenty of top-notch concepts to keep you in production
by Darryl Davis Sep 19
Grow your real estate brand with this YouTube playbook
Follow the playbook of Calgary, Alberta Realtor Brad McCallum for YouTube success
by Jimmy Burgess Aug 7
7 types of videos every real estate agent should master
Opinion
Sharing your personality via video will help you connect with clients and build your business in a tangible way. That can translate into a long and healthy career path
by Laura Stace Jun 21
Don't wait, create! Help find hidden inventory for your buyers
Opinion
Inventory continues to be a challenge for all real estate agents, but you don’t have to wait passively for the market to provide inventory
by Tom Toole May 11
Stretch 1 listing into 9 pieces of content with Ryan Serhant
Opinion
Make your listings do the heavy lifting when it comes to creating content. Ryan Serhant explains how to create nine pieces of content from one listing that helps you sell homes
Own the role of producer: Video marketing with Latham Jenkins
Learn how to make your video marketing pop and create a more effective, efficient and meaningful visual story. Wyoming agent Latham Jenkins offers insights and best practices for exceptional listing videos
by Christy Murdock Apr 29
22 next-level video ideas that'll grow your business
Opinion
Agents who create consistent, quality real estate video content will see their businesses grow. Find out what to film and how to share it with this comprehensive guide
by Jimmy Burgess Apr 1
Inman Connect Now Series
Women share the secrets they've learned navigating the real estate world on Inman Connect Now
by Jodie Cordell Mar 14