21 Thanksgiving week marketing hacks you still have time to pull off
Want to show your gratitude but the holidays snuck up on you (again)? You still have time to pull off some great Thanksgiving marketing initiatives
by Christy Murdock Nov 22
7 things everyone should do before paying for leads online
They might sound like a good deal, but you could find yourself paying for leads that go nowhere fast. Here’s how to protect yourself — and your wallet
by Christy Murdock Nov 20
Dear Marketing Mastermind: What content should be on my website?
As we move into the end of the year, here are some ways to start thinking ahead to your 2020 content
by Christy Murdock Nov 12
5 newbie marketing tactics that make you seem experienced
Just because you’re new, doesn’t mean you have to sound like it. Here’s how to market yourself effectively — even if you just passed the test
by Christy Murdock Oct 24
5 must-do's for brand new real estate agents
Whatever your background, here are the main things to focus on as you launch your real estate career
by Christy Murdock Oct 23
Here's what you might have missed at Inman Luxury Connect
Pocket listings, disruption, auctions and more were among the many things debated this week by some of the most successful real estate figures in the US
by Jim Dalrymple II Oct 18
Video marketing, staging matter more than ever for luxury listings
Experts at Inman Luxury Connect said Wednesday that staging has lately become a 'top priority'
by Jim Dalrymple II Oct 16
Why streaming television is the future of marketing
Opinion
There are a plethora of exciting streaming video marketing options emerging. Now's the time to start experimenting with the medium. Read on for some cool ideas
by Bernice Ross Oct 7
Keeping It Real: Don't squander the rest of the year
Make sure your pipeline is full when you start the year
by Peter Lorimer Sep 26
Talkin' 'bout my generation: How to market to your client's stage in life
Everyone talks about marketing to millennials, but each generation has its own concerns. Find out what messaging works and how to make connections that each generation will respond to
by Christy Murdock Sep 20
WATCH: How to squeeze the most out of the video you shoot
Kyle Whissel shares the secrets behind what makes his video strategy successful onstage at Inman Connect Las Vegas
by Inman Sep 18
WATCH: Why YouTube is a a 'killer lead generation strategy'
Content marketing on YouTube sets up an entirely different (and better) dynamic between you and new clients, this Keller Williams agent said onstage at ICLV
by Inman Sep 17
What you should know about Facebook ads in 2019
Opinion
By having a strategy, following best practices and adhering to the law, you’ll get the most bang for your marketing dollar and offer exceptional value to your audience
by Scott Beaudry Sep 6
Want to make your mark in luxury? Conquer these essentials
Opinion
If you want to be part of the 15% of your market, make sure you are exceptional in every aspect, from looking the part to cultivating your relationships — and all things in between
by Spyro Kemble Sep 6
Thinking of hiring a videographer? Ask these 6 questions first
Opinion
Video marketing provides a high return on investment when done right. Ask these questions to make sure you land the videographer that's right for your listing
by Robert Elson Sep 5