New Zillow CEO saw iBuying as 'existential threat,' envisions changes to agent ad model
Rich Barton returned to the helm of the company he founded last month and will oversee its attempts to dominate the new market. Should agents be worried?
by Jim Dalrymple II Mar 6
Zillow Homes could become a $20B biz. What do agents think?
Agents are split on the rapid growth of the iBuyer platform
by Patrick Kearns Feb 25
Zillow Instant Offers sign
The company expects its Homes division, which includes Zillow Offers, to earn $20B annually in 3-5 years, compared to $2B for its previous cash cow, agent ads
by Patrick Kearns Feb 21
Redfin and Zillow take Texas
The direct-to-consumer buying and selling platforms from 2 real estate giants are launching in Houston and Dallas
by Patrick Kearns Feb 11
Zillow Instant Offers sign
The real estate giant is running tests on its website and app that display its Zillow Offers for-sale homes ahead of other competing listings
by Patrick Kearns Feb 1
Zillow Instant Offers sign
Zillow Offers will launch in Miami, Minneapolis, Nashville, Orlando and Portland later this year
by Patrick Kearns Jan 17
The 8 biggest real estate tech news stories of 2018
Upstarts and traditional real estate firms made big moves
by Teke Wiggin Dec 25
These were the biggest iBuyer stories of 2018
This year may go down as the year many Americans first heard of iBuying
by Jim Dalrymple II Dec 24
And the next Zillow Offers market is …
The direct-to-consumer homebuying and selling program will be in 8 markets in early 2019
by Patrick Kearns Dec 11
The essential guide to iBuyers
What you need to know about this fast-growing category of real estate tech, where it's available and how to use it to grow your own business
by Jim Dalrymple II Dec 10
Zillow Instant Offers sign
The Redbud Group at Keller Williams SouthPark will represent Zillow as it buys and sells in North Carolina
by Patrick Kearns Dec 3
Zillow Instant Offers sign
The real estate portal behemoth is a lead generation machine, and its recent foray into iBuying is no exception
by Mike DelPrete Nov 12
Kenny Klaus and Opendoor co-listing
Although not a full-scale retreat on Opendoor’s part, co-listing with agents is the strongest signal yet that agents are important to its current growth strategy
by Mike DelPrete Nov 6
Zillow misses on Q3 earnings, hires new CFO
The real estate tech giant posted lower than expected earnings in part due to the reaction to Premier Agent changes
by Patrick Kearns Nov 6
Zillow Offers reveals its next market: Houston
The real estate tech giant's program to buy and sell homes is coming to the Lone Star State in early 2019
by Patrick Kearns Nov 5