AgentBrokerage

QuantumDigital’s TriggerMarketing Social makes Facebook ads a breeze

Agents receive email notifications about changes to the MLS and can launch just listed or sold campaign in seconds
  • QuantumDigital just announced a new Facebook ad automation tool, TriggerMarketing Social, that integrates with MLS data.
  • The product is an extension of QuantumDigital's TriggerMarketing program, which creates just sold and just listed mail-ready campaigns based on changes to the MLS.
  • With the social media add-on, Facebook ads are auto-generated and distributed through a user's Facebook Business Page.
  • An early user of the product has averaged 9 leads per campaign (anywhere between seven and 13), and his brokerage has been able to follow up quickly because the lead notifications include an email address and phone number.

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In marketing, you go where your audience is. And on the internet, there's a good chance your audience is part of the 1.5 billion strong Facebook user pool. Just sold and just listed Facebook ads have huge potential, but nobody said stealing scrollers' attention from baby photos and taco emojis would ever be easy. The marketing side of everyone's favorite time-suck involves a laborious mix of strategy, audience targeting and a dash of luck for good measure. Any tool that shaves off minutes from your packed schedule (without compromising quality) is a good tool. In response to this cry from real estate professionals, direct mail marketing tech firm QuantumDigital just announced a new Facebook ad automation service, TriggerMarketing Social, that integrates with MLS data. The product is an extension QuantumDigital's TriggerMarketing program, which creates just sold and just listed mail-ready campaigns based on changes to the MLS. With the social media add-on, au...