Tick tock: Can this generation's real estate agents prove their worth?

Many are quick to say that technology will soon eliminate agents, but the industry will rise to the occasion
  • Mature VC money enhances agents' jobs.
  • The Stop Zillow campaign needs to re-examine the facts.
  • Messaging, big data and computer vision are coming to MLS users.
  • NAR's new chief has the reins and a big opportunity.

A friend of mine just sold his company in the Valley and is dabbling in venture capital investing. He explained to me how tech will soon eliminate agents. Convincing him otherwise required a couple of cocktails and a description of the unpredictability and vast idiosyncrasies of the transaction, and the defensible relationships between consumers and one million-plus agents. He conceded. Agents will survive for one last generation before software proves its superiority.