Nestio, a popular rental property management and listings startup, has launched a new platform for building owners to manage their listings.
The platform, which acts as a tracker and organizer of the rental process, includes a digital dashboard featuring a to-do list for property managers. Other features include tools to monitor apartment availability, manage leads, track and arrange showings and communicate with prospective renters.
“We’ve spent a lot of time assessing both sides of the market,” Nestio’s founder and CEO Caren Maio told Inman. “Our belief has always been that we should provide technology to help businesses deliver the experience that we all want as renters.”
Launched in 2011, Nestio has raised more than $16 million for its property management platform. Investors include real estate venture capital firms Camber Creek, Rudin Ventures, The Moinian Group’s venture arm Currency M and Trinity Ventures — all of which frequently fund technology-forward real estate startups.
When it first launched, Nestio updated listings and displayed them on the building owners’ websites while also sending the listings out to brokers and agents through email blasts. The new platform will allow the company to pivot from marketing and leasing to rental management, Maio said.
The platform also features tools dedicated to leads, Maio said. Whenever a potential renter inquires about a property on Zillow or Trulia, the information is fed directly into the manager’s Nestio account. In this way, they hope to take some of the responsibility off the agents by answering basic questions, such as the listing’s availability or pet policy, directly.
“It’s helping take the strain off the agent because some of these questions can be a bit repetitive and tedious,” Maio said. “Any inquiries that come in, any leads that come in, go to a platform that funnels that information directly into Nestio.”
The company’s customers manage hundreds of thousands of units on its platform in markets such as New York City, Boston, Chicago, Houston and Dallas. The new platform, Maio hopes, will offer property owners a more streamlined and efficient way to manage their listings.
“It streamlines things a lot so that you’re not bouncing around between the systems,” Maio said. “You have one place to manage everything.”