Recent Articles by Chris Lazarus

3 things I sell as a Realtor that aren’t houses

3 things I sell as a Realtor that aren’t houses

Chris Lazarus was a registered investment adviser (financial planner) before coming into real estate. He knew his product -- mutual funds and stocks -- inside and out. But in real estate, it's a little different -- your product is not necessarily the...
By Chris Lazarus | Wednesday, April 5, 2017
How inside sales agents can reach and nurture more leads

How inside sales agents can reach and nurture more leads

In this episode of Agent Insight, Chris Lazarus talks about the ins and outs of working with inside sales agents with Mitch Ribak, founder of Inside Sales Agents ......
By Chris Lazarus | Monday, April 3, 2017
Agent recruiting in 60 seconds: Finding more than talent

Agent recruiting in 60 seconds: Finding more than talent

Finding talent in the real estate industry is hard enough. But even though real estate agents are independent contractors, bringing one into your brokerage is like any other hiring process -- it's got to be the right fit. That involves more than raw...
By Chris Lazarus | Friday, March 31, 2017
How to build relationships just waiting to happen on social media

How to build relationships just waiting to happen on social media

In Episode 2 of Agent Insight, broker Chris Lazarus sits down with Rick Guerrero who is the director of branch sales and strategic partnerships with US Mortgage Corp. to discuss creating relationships via social media and other networking avenues. ....
By Chris Lazarus | Wednesday, March 22, 2017
How to protect your sellers' earnest money

How to protect your sellers' earnest money

Choose your lenders carefully. You should have a good two to three lenders that you truly trust and can refer to. Broker Chris Lazarus goes deeper into what you can do to protect your sellers' earnest money ......
By Chris Lazarus | Monday, March 20, 2017
How I became a broker

How I became a broker

Chris Lazarus tells the story of how he became the real estate broker he is today. ......
By Chris Lazarus | Monday, March 13, 2017
One hand holding out a flower How I fell in love with selling real estate

How I fell in love with selling real estate

Broker Chris Lazarus shares the tale of how he got started in real estate -- and how he realized it was the career for him ......
By Chris Lazarus | Tuesday, March 7, 2017
How do you become a successful real estate agent?

How do you become a successful real estate agent?

Broker Chris Lazarus discusses wheat it takes to become a successful real estate agent. Hint: It takes more than a license. ......
By Chris Lazarus | Monday, February 27, 2017
A message to new and old Realtors

A message to new and old Realtors

In this episode of Agent Insight, Chris Lazarus has a message for Realtors that applies to all ages. ......
By Chris Lazarus | Monday, February 6, 2017
How to handle agent reviews — especially bad ones

How to handle agent reviews — especially bad ones

In his first episode of Agent Insight, broker Chris Lazarus talks about handling reviews to improve your brand -- including how to ask clients for one and the right way to follow up if the result is less than you'd hoped ......
By Chris Lazarus | Wednesday, February 1, 2017
What does it take to be a successful real estate agent?

What does it take to be a successful real estate agent?

Broker Chris Lazarus talks about the difference between a basic real estate agent and one that's on top of the game. ......
By Chris Lazarus | Friday, January 27, 2017