offering plans for condos and co-ops
Real estate attorney and new contributor Brett Stack says these 6 red flags should cause co-op and condo agents to hit the brakes for further review on transactions in the Big Apple
by Brett Stack Dec 18
Interview with Unlisted founder Katie Hill
Analysts are beginning to believe the inventory solution won't come anytime soon. One proptech founder thinks it's as easy as matching willing buyers with homes not on the market. Is she right?
by Craig C. Rowe Dec 18
Seasonal cooling sweeps market as buyers grapple with affordability
Despite an unusually active fall market this year, the housing market has finally settled into a slower pace for winter and returned to seasonal norms
by Lillian Dickerson Dec 18
participate in a pitch battle
Connect with founders at pitch battles to learn more about the proptech landscape and get in on the cutting edge of the tech that’s poised to change your business, Troy Palmquist writes
by Troy Palmquist Dec 18
Dunbar's number for agents
Opinion
Anthropologist Robin Dunbar introduced the idea that humans can maintain meaningful social relationships with only about 150 people. That's not enough to sustain a real estate business
by Chris Drayer Dec 17
transaction management
Behind every smooth real estate closing is a transaction coordinator who keeps it all moving, Jessica Souza writes. Here’s what separates the good from the truly great
by Jessica Souza Dec 17
lead gen unicorn
Stop chasing that next 'magical' lead source, Josh Ries writes. Implement a lead-generation system that will sustain your business for the long haul
by Josh Ries Dec 17
Instagram Stories update
Instagram has announced shareable Stories, a new opportunity for agents to expand local reach, spark conversations and stay visible without posting more content, Alyssa Stalker writes
by Alyssa Stalker Dec 17
Douglas Elliman brings on industry marketing leader for rebrand
As the luxury brokerage continues to work on a comprehensive rebrand, it has welcomed back Natalie Passerini as chief marketing officer. Passerini joined after Stephanie Garbarini left the firm this week
by Lillian Dickerson Dec 17
NAR CEO Nykia Wright
In 2025, NAR focused on policies, listening and responding to members’ concerns. Here’s how the organization and its leaders navigated an industry in turmoil
by Taylor Anderson Dec 17
Andrew Flachner, Anthony Sosso
On this episode, RealScout’s Andrew Flachner and Anthony Sosso do a deep dive into the evolution of AI and break down what the future will look like for real estate
real estate agent recruiting
Agents don’t just want a place to hang their license, coach Verl Workman writes. They want leadership they trust and a story they can be part of
by Verl Workman Dec 16
social media marketing
Layer in 2 or 3 of these elements, and your content will land harder, get shared more and start actual client conversations, Josh Ries writes
by Josh Ries Dec 16
phone lead-gen strategy
Broker and attorney Greg Hague says agents can tap into motivated buyers already in motion before they spend a dollar on marketing
by Greg Hague Dec 16
The Midwest is best? Why buyers flocked to the Heartland in 2025
The most popular market of 2025, according to Zillow's rankings, is solidly Midwestern, reflecting American homeowners' desire for affordability and a relaxed lifestyle
by Lillian Dickerson Dec 16
Watchdog: Agents earn too little. Consumers pay too much
Opinion
Stephen Brobeck, senior fellow at the Consumer Policy Center, responds to Cara Ameer's recent critique of the CPC's report on post-settlement changes impacting homebuyers
by Stephen Brobeck Dec 16