Zillow targets first-time homebuyers in latest national TV ad
Portal claims mortgage preapproval tool adds value to leads
by Inman Sep 8
How to create real estate content that people will actually share
With so many social media users in 'listen only' mode, it's time to amplify your reach
Wes Anderson-inspired listing video will make you smile
Narrator imitates actor Owen Wilson
by Teke Wiggin Sep 4
3 reasons sellers need a Realtor to price their home
Automated valuation models often overlook key property-specfic variables
by ActiveRain Sep 4
Placester says agents can launch a website in 5 minutes
Revamp of setup process also simplifies management of settings, maintenance
by Teke Wiggin Sep 4
The 5-step plan for creating a killer real estate target market
Target marketing fills your pipeline, not just your database
by Laura Monroe Sep 3
Listing videos that might make you cry -- or hit 'share'
Properties take a back seat to scenes of lovers cuddling, zombie massacre
by Teke Wiggin Sep 3
Weblogs co-founder Jason Calacanis ready to fund 'brutal real estate reviews'
Serial entrepreneur and angel investor says homebuyers need to be protected from making bad decisions
by Inman Sep 3
Annie Leibovitz gives The Corcoran Group’s latest ad campaign a high-gloss sheen
Iconic portrait photographer captures 12 subjects in their homes
by Paul Hagey Sep 2
How to effortlessly use online reviews to grow your real estate business
Consumers trust peer recommendations 6.5 times more than traditional advertising
by Seth Price Sep 2
What consumers really want: lessons from an innovative shopping marketplace
Insights from One Kings Lane's Susan Feldman
by Inman Sep 2
Move beyond social media as a shiny object and create a social business
Surprise: There's serious support for agent matching services
Most Inman News readers give thumbs up to data-driven approach
by Inman Aug 28
Hacker image via Shutterstock.
Top agents and brokers share tips, tricks and power plays
by Inman Aug 28
5 reasons real estate agents should dump their Facebook business pages
Do you really want to be seen as the 'cheesy car salesman'?
by ActiveRain Aug 27
How emulating a 'Legally Blonde' character can win you clients
'The Pink Lady' models herself after Elle Woods to stand out from the crowd
by Teke Wiggin Aug 25