Here are 11 articles written by industry pros on how to overcome objections, defend your real estate commission, and keep it in your pocket
Opinion
Once you understand your value and that of the client you’re working with, discussing your real estate commission becomes easier. Here are four tips for newbies to this conversation
Opinion
While it may be tempting to throw money at everything, as a new agent you need to keep your eye on the bottom line. Here are some wasteful habits to avoid
Having the ability and the vocabulary to discuss different types of windows and knowing about their energy-efficient capabilities is beneficial for real estate agents who are selling both new construction and renovated properties. Here's what to know
Here's how to harness the power of Stephen R. Covey's work and apply it to your real estate career
Nobody likes unwanted, distracting noise. Every property can benefit from soundproofing to some degree, particularly in multifamily dwellings. Here's what you need to know about soundproofing options so you can better serve your clients
Here’s what real estate agents need to do to clean up their online presence and get the most from digital marketing efforts
At-home pet spas and showers are now a unique (and sought-after) selling point of newer and remodeled properties. Knowing and understanding these trends can help agents stand out to potential clients
Opinion
Some buyers think that a magic turn of phrase or one more marketing strategy will sell their home, but it's just not true. Much of the marketing magic happens upfront, so right-pricing and a solid rollout are essential
Here's what you need to know to suggest stair lifts as an alternative means of traveling safely between a home's floors
Find out how good your closing skills are by answering these 10 questions
Details matter when you want that new listing to stand out in today's market. Here are some must-do seller prep tasks
Take your communication skills to the next level when you stop talking at sellers and start talking with them
A well-designed, organized and cheerful laundry room or "clothing care center," no matter where it's located in a home, is definitely a fantastic selling point. Here are a few features agents should learn about
Who doesn't want free leads from Google? Jimmy Burgess and Heidi Harris show you how to set up and optimize your Google Business Profile to become the go-to local expert at no cost to you
Take the guessswork out of social media and put together a plan you can commit to. With scheduling, timing and more, you're sure to see results