Trending: Community Chats, TikTok photos and LinkedIn video
Instagram tests Community Chats, TikTok refines photo posts and LinkedIn adds native video. Digital marketing expert Jessi Healey breaks down what it means for agents and brands
by Jessi Healey Mar 14
Close more listings: Use this customized marketing proposal
Jimmy Burgess talks with team leader and managing partner Andrew Undem about his step-by-step, super-effective listing presentation and marketing proposal
by Jimmy Burgess Mar 14
A big week in M&A and the fate of Clear Cooperation: Inman's Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Mar 14
How to keep your sellers in the loop when their house isn’t moving
Keeping sellers in the loop isn’t just about providing updates, coach Darryl Davis writes. It’s about reinforcing confidence and, more importantly, earning their trust
by Darryl Davis Mar 14
Social media 2025: The new rules of engagement
Tune in to Inman Access to learn more about developing authentic engagement on social media and recovering from past missteps
by Inman Mar 13
Kamini Lane: It couldn't 'be a worse time' to repeal Clear Cooperation
The Coldwell Banker Realty CEO wrote a 'Newsweek' op-ed about protecting Clear Cooperation, saying repeal would allow brokers to 'actively hide' listings amid a long-lasting housing shortage
by Marian McPherson Mar 13
Brokerages that oppose CCP don't want transparency: Medford
Opinion
We need a fully transparent system that favors the consumer, not the broker, team leader Carl Medford writes, so that buyers and sellers can feel confident when transacting real estate
by Carl Medford Mar 13
Your phone knows you better than your bestie (and it's selling you out)
Mobile phones carry privacy and security risks due to their constant connectivity and vast amount of personal data. Safety expert Robert Siciliano shares strategies to protect yourself
by Robert Siciliano Mar 13
How to sell without feeling 'salesy'
When you lead with value, Nick Schlekeway writes, sales become more about service, allowing you to build trust and long-lasting relationships
by Nick Schlekeway Mar 12
How this broker embraces personal and professional evolution
Broker Pam Blair says that recognizing when your brand needs to change is the key to keeping your business going during challenging markets
by Pam Blair Mar 11
Inman announces 2025 class of Marketing All-Stars award winners
Inman’s 2025 Marketing All-Stars award celebrates 99 of the most creative and boundary-pushing marketers that drive success and impact across the real estate industry
by Inman Mar 11
How this Las Vegas Realtor made social media a lead-gen machine
Rick Guerrero talks with Rich Pobre to find out how he is bringing in new clients and building his sphere of influence with social media marketing
by Rick Guerrero Mar 11
The agent as a brand: How to empower your individual identity
Tune in to Inman Access to learn more about personal branding and how to effectively communicate your unique value proposition
by Inman Mar 10
How to amplify your brand's voice and attract your dream clients
If you're sick of blending into the sea of sameness, avoid these 3 common mistakes and follow marketing expert Christine George’s guidance for crafting a brand voice guide
Trending: Instagram’s guide, Meta’s AI and TikTok’s next move
Instagram shares its growth strategy, Meta pushes AI-driven engagement, and TikTok restructures its creator tools. Marketing expert Jessi Healey shares what it all means for agents
by Jessi Healey Mar 7
Major scores, massive deals, more lawsuits: Inman's Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh Mar 7