Dueling with dual agency in the age of private listing networks
Opinion
Is dual agency fair to buyers, sellers and agents? In the age of private listing networks, Spencer Krull writes, it's worth examining who the practice benefits
by Spencer Krull May 12
A Mother’s Day tribute to the real-life 'Mrs. Incredibles' of real estate
Inman Ambassadors and contributors Ashley and Christian Harris celebrate the women in real estate who are showing up when it counts — for clients, for teams and for families
Trending: A winning gorilla debate answer, and TikTok holds on
From soft features to shifting strategies, the latest platform updates show that connection, not performance, is what cuts through. Digital marketing expert Jessi Healey breaks it down
by Jessi Healey May 11
5 daily habits for real estate agents
Consistent action focused on the right activities translates into professional success
by Jimmy Burgess May 10
Hoby Hanna's not holding back about NAR: The Download
As Howard Hanna CEO Hoby Hanna offers his unvarnished opinions on NAR, we're looking at other industry leaders who are calling for change while focused on growth
by Christy Murdock May 10
Hoby Hanna sounds off on NAR, threatens to leave MLS: Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
by Dani Vanderboegh May 9
How to talk to the 71% of potential FSBOs who doubt their decision
Not everyone who's thinking about listing a home 'by owner' is set on their decision. Dr. Lee Davenport offers talking points that can help you convince them to list with you
by Lee Davenport May 9
A silhouette of a person with a camera in front of a house to represent blockbuster listing videos.
Forget fancy cameras, Drew Thompson writes. Real estate videos that sell are about connection. This AI stack turns photos, your voice into an emotional engine that makes buyers need the keys
by Drew Thompson May 9
How empowerment builds profitable, culture-first brokerages
Treat real estate agents right, broker-owner Michelle Valverde writes, and results will follow, including brokerage growth and resilience
Broker Spotlight: Gaetano Marra, BHGRE Gaetano Marra Homes
Learn how this broker-owner is setting a new standard for fun, with an eye on bringing his brand of brokerage to the rest of the state
by Christy Murdock May 8
Teams Spotlight: Michelle Fermin, The Fermin Group
Find out how Massachusetts real estate team leader Michelle Fermin got her start and where she's planning to take her team next
by Christy Murdock May 8
7 ways to recession-proof your real estate business
A recession doesn't have to wreck your business bottom line, coach Darryl Davis writes, but ignoring the warning signs can set you up for financial disaster
by Darryl Davis May 8
Finding Financial Freedom: How Danielle Lurie paves the way
Coach Melanie Klein profiles an industry leader who helps women leverage real estate as a wealth-building tool that provides long-term security, flexibility and the freedom to pursue their passions
by Melanie Klein May 8
10 conversion scripts for winning buyers over this spring
Be an information communicator, writes coach Annette DeCicco, to bring value to your buyer conversations. Practice and rehearse your lines. Every expert does
by Annette DeCicco May 7
How to define your target audience without losing existing business
Build your brand around a location or property type you're passionate about, Nick Schlekeway writes, and watch your business take off
by Nick Schlekeway May 7
What's changed most in real estate over the past 5 years: Pulse
From market changes to regulatory shifts and more, we asked you: What are the biggest changes you've seen over the past five years? Here's what you said
by Inman May 7