Presentation types are content-flexible, and the UX stays on the sideline, never overwhelming the creative process
Opinion
Shifting from iBuyer offers, Fello's database management, flexibility and sales approach explain its rapid adoption
Opinion
Whether paid for or earned, every lead is expensive, and services like SignMore, especially when backed by sharp tech and a solid strategy, can help ensure the money you're spending on getting business ends up producing a return
Do you have buyers who are on the fence about writing an offer? Bernice Ross interviews Andrew Flachner of RealScout on how to get your buyers 'offer-ready'
Opinion
We all know way too much time is spent trying to qualify ghosts. Thankfully, that is why this category of software exists, and more agents should find a way to leverage technology to win online business
Opinion
Developed by a mobile app engineer after a bad homebuying experience, Real Happy is another good entry for listing agents wanting a new, productive way to market and coordinate showings
Opinion
The relatively new concept uses testimonials, reviews and all the online profiles of your company as an evergreen form of brand awareness and lead capture
Opinion
Roof is chat automation tool that plugs into brokerage websites to capture and nurture leads with traffic metrics and sharp persona-building
Opinion
A 'MailChimp' for text marketing, VoxDirect is a mobile app for both major operating systems, helping agents schedule and leverage text messaging for lead capture and nurture
Opinion
A alumnus of the Y Combinator startup program, Smart Alto leverages clever talk-tech, sales scripts and human ISAs to qualify leads and set appointments
Opinion
Just like how Slack centralizes and categorizes office communications, HighNote can do the same for your pre-listing pitch, agent or team profiles, local market guides, and all other forms of digital content
Opinion
A powerful tool for developers and new construction sales teams, Imerza is taking property rendering and real estate data visualizations to the top floor
Opinion
Using automated text responses for leads and clients, Numa is targeting real estate after success in helping small retail businesses never miss a call for new business
Opinion
With some decent features and a user interface worth seeing, Entro could succeed if not for leaving agent safety and lead quality totally out of the equation
Opinion
With a whole new user experience and modernized landing pages, Real Estate Shows is a marketing add-on that can be a sleek, simple addition to any real estate marketing quiver
Opinion
Apps that focus on only one aspect of the sales funnel are rare. ConnectNow is a value-add web and mobile app for capturing leads quickly and connecting to any CRM or source you use