How to get started with social media marketing as an agent
Many real estate agents find it intimidating to launch a social media presence, but the rewards are worthwhile
by Christine Carr Jan 26
How to make a brilliant first impression on Day 1
In a competitive industry, making a strong first impression can be just as important as your experience, according to The Agency’s Mauricio Umansky. Take the time to stand out
by Mauricio Umansky Jan 26
Agent advice on navigating the smelly reality of sewage problems
Arming buyers with the right information can help them avoid common sewer line issues or navigate them when they happen, real estate agents told Inman
by Taylor Anderson Jan 10
5 tips to boost listing descriptions
Agents need to write listing descriptions for an array of marketing outlets these days. Here are a few tips on making property look better to buyers
by Craig C. Rowe Jan 6
8 tips for dealing with unhappy real estate clients
Whatever your takeaway, try to turn this negative experience into a teachable moment, so you can learn and evolve
by Ben Mizes Dec 17
7 types of oddball homes — and how to find them
Finding unconventional homes requires a bit more work than looking on the MLS, but once you are known for a niche, clients will start coming to you through referral sources and word of mouth. If oddball homes are an area you want to expand in, here's what you should know
by Luke Babich Dec 10
How to find happiness in real estate? Do what you love
Opinion
They say if you love what you do, you'll never work a day in your life. Well, real estate is certainly work, but there is a way to make sure you're successful and happy
by Jay Thompson Nov 30
7 ways to create meaningful relationships with your sphere
Real estate agents Jena Turner and Katie Clancy share how to leverage business systems to grow your sphere and deliver excellent service every time
by Marian McPherson Nov 17
'Pick one thing': To grow your brand, agents say to take baby steps
Top real-estate agents gave their insight into building a personal brand at a recent Inman Connect Now session
by Daniel Houston Sep 21
Welcome to Inman's Agent Edge, the competitive advantage for agents
Every Monday, Wednesday and Friday, we'll bring you the best advice, top tips and latest how-to's in a quick, easy-to-read format
by Dani Vanderboegh Sep 8
That's it, I'm done! How to break up with a client
Cutting off a client can seem counterintuitive, but certain circumstances can make it seem like the only option. Here are some red flags that may warrant firing a client, and a few ways to go about it
by Luke Babich Aug 10
Robert Reffkin’s MasterClass offers a crash course in real estate basics
The Compass CEO's Masterclass features 16 sessions covering the ins-and-outs of homebuying and selling, and how to start a career in real estate
by Marian McPherson May 27
8 things sellers need from their agents in today's market
In this current market, sellers need to have realistic expectations of what's to come. Here are a few things sellers should be prepared for
by Cara Ameer May 25
A Coldwell Banker broker shares what it's like to be a seller right now
Kris Darwin, a Coldwell Banker sales manager in Louisiana, shares how an agent's sales pitch taught her an important lesson about relationships and empathy
by Marian McPherson Apr 30
Forget time-blocking! Focus on these 5 time-management tactics
Opinion
Here’s a better approach to time management that’ll help you stick to your priorities and knock out those dollar-producing activities