A panel of real estate PR reps and social media influencers told ICNY attendees to remember that the brand is you, the cameras are always on, and whatever you do, avoid talking politics this year
The 'State of Real Estate Marketing' report released on Friday by Luxury Presence and Sell It Like Serhant surveyed over 1,000 luxury real estate agents to gain marketing insights for 2023
From developing a strategy based on one's strengths to merging digital and in-person connections, here are some of the top tips Corcoran agents and execs shared on Tuesday
Realforce bought 2 companies in the last 18 months: A data company called Quedro and Brandkeeper, a media management services provider, the company said
Real estate marketing tools and tactics can cost time, money, energy or repeat business, and therefore, it's imperative to parse through what's worth the investment and what's not
In a bold move to start the new year, a SERHANT. representative pitched the brokerage's training and coaching programs to BHS CEO Bess Freedman, although BHS already has its own programs
Opinion
Yes, discounts are good, but that doesn't do anything in terms of making Relocator a better alternative for agents to offer moving services
The in-house-built, internal digital hub includes features like an agent design studio, a video library of educational content, a marketing center, a region-specific document library and more
The real estate agent and content creator with The Agency talks about building your brand with original content. Humor is going to be at the heart of how people talk about him, he said
Agent Colin Schindler's parody 'All The Listings' went viral on Facebook and Instagram this week with more than 200,000 views, 1,400 likes, 950 shares and 630 comments
A quick reference guide for common real estate agent expenses to help you determine whether or not they are tax-deductible
Find authenticity, lean into your passions and think about your future self, says 'Million Dollar Listing New York' star Ryan Serhant
Realtor and lawyer Sang Min Lim said getting into K-Pop was a way to 'stand out' from others in his fields while simultaneously developing one of his passions, music
Success starts with developing a clear understanding of who you are, who your ideal client is and what you offer. Package your services, position yourself for maximum exposure, and develop a process that keeps you top-of-mind
Social media experts Katie Lance, Chelsea Peitz and Marki Lemons-Ryhal shared the secrets to mastering Facebook, Instagram and video content creation