Composite image for AI browser wars
As OpenAI and Microsoft launch dueling AI browsers, a new era of intelligent search begins — one that could change how buyers find homes and agents
by Jessi Healey Oct 25
A beautiful home on a lake during autumn to illustrate fall listing refresh strategies.
Trainer Bernice Ross shares 10 effective fall listing refresh strategies real estate agents can use to attract buyers, boost curb appeal and close more deals this season
by Bernice Ross Sep 15
Mauricio Umansky: 2025 is the best time ever to be a new agent
Despite market headwinds, The Agency CEO says that new technology and marketing capabilities make now a great time to be a new real estate agent
by Mauricio Umansky Mar 27
How Jorge Guerra Jr. balances the art and science of real estate
In his latest Snapshot profile, Brandon Doyle talks to the Real Estate Sales Force CEO about how his background in medicine brings a unique analytical perspective to his business approach
by Brandon Doyle Feb 5
How Katie Lance empowers real estate pros with social media
As part of his Snapshot series, Brandon Doyle learns how, in a world where digital presence is increasingly crucial, Katie Lance is empowering agents and brokers to thrive
by Brandon Doyle Dec 7
5 reasons it's time to master the power of AI
If you've been holding off on putting AI to work for your real estate business, the time has come to get off the sidelines
by Victoria Kennedy Sep 1
Here's why RE/MAX incorporated augmented reality into its new app
'In the real estate industry, everybody does so many things that are similar to each other. We wanted something that’s fun,' said the app's creator
by Patrick Kearns Feb 25
Dear Marketing Mastermind: Does my marketing comply with the code of ethics?
Opinion
How does the code of ethics inform the way that you approach your marketing strategies and platforms?
by Christy Murdock Feb 11
How to deal with a 'Listing Impossible'
CNBC’s new series is packed with takeaways for agents about how to confront thorny issues
by Bernice Ross Jan 22
The Essential Guide to 2020, 2025, 2030 and beyond
Shrinking agent ranks, smaller commissions and more predictions for years and years to come
by Jim Dalrymple II Jan 6
6 housing topics to talk about (instead of politics) on Thanksgiving
Thanksgiving dinners can quickly turn tense when touchy subjects are brought up. Here are 6 interesting housing topics to chat about instead
by Marian McPherson Nov 25
In the future, an open house without the house
Technology is turning open houses into data generators and eliminating the need to visit property in the first place. Meanwhile agents are staging bigger and bigger events
by Jim Dalrymple II Nov 15