As OpenAI and Microsoft launch dueling AI browsers, a new era of intelligent search begins — one that could change how buyers find homes and agents
Opinion
HomeSmart founder and CEO Matt Widdows talks about the seismic shifts reshaping the industry — Compass-Anywhere, Zillow’s ChatGPT app, private listing networks, consolidation chaos, AI
Without specifying whether or not the integration violated any IDX license agreements with MLSs, NAR said that each individual MLS should assess its own agreement with Zillow to ensure compliance
Using AI doesn’t have to be difficult or expensive, America Foy writes. Here’s how to start using ChatGPT, Google Gemini or Claude to shave hours off of your marketing efforts today
Broker Holly Brink writes that learning how to show up when potential clients search for homes with ChatGPT is essential for building a future-forward business
In this timely episode, Zillow’s Errol Samuelson and Josh Weisberg unpack the portal’s integration with ChatGPT, including MLS compliance, data sharing myths and fair housing guardrails
Some industry watchers claim the portal is violating IDX licensing rules with the deal, while Zillow maintains it did its due diligence and is not handing over MLS data to OpenAI
Tap into content and media opportunities to raise your profile and elevate the reputation of your real estate business, broker-owner Amy Stockberger writes
From affiliate income to co-sourcing campaigns, Jessi Healey writes, here’s how to meet consumers where they click. Plus, tap into this year’s holiday trends to boost your 2026 business
AI for real estate agents doesn't have to be complicated. Jimmy Burgess shares strategies to simplify and speed up adoption
Despite using AI more in their market research, most Americans still see the real estate agent as the best resource when it comes to buying and selling, a new study by Realtor.com says
Harness the power of artificial intelligence. Drew Thompson shares ideas for getting to know AI and allowing it to get to know you
OpenAI announced on Monday that it had opened up its popular AI chatbot platform ChatGPT to popular apps. Users can now search for homes via Zillow directly within ChatGPT
Steven McCloskey shares the lesser-known tools agents can't stop raving about and how integrating them properly can automate your repetitive tasks, so you can focus on what matters
Instead of trying to do everything yourself, Josh Ries writes, leverage the power of AI to help you repurpose and rethink your content marketing