Christie's International Real Estate launches major NorCal expansion
The founding real estate agents of Christie's International Real Estate San Francisco | Marin | Wine Country hail from The Payton + Binnings Team and boast $200M in transactions annually
by Lillian Dickerson Oct 30
Top San Luis Obispo agent rejoins Christie's International Real Estate
Since 2019, Lindsey Harn has been the leading agent in her market and now is affiliated with the luxury brand's Sereno office, led by co-founders Chris Trapani and Ryan Iwanaga
Compass co-founding agent in Bay Area jumps to Christie's Sereno
Phil Chen, a founding member of Compass's Mid Peninsula office, has joined Christie's International Real Estate Sereno in Burlingame in San Mateo County
by Ben Verde Sep 9
Bay Area indie Sereno Group merges with Dwell Realtors
The combined company will have nearly 600 agents spread out across much of Northern California
by Jim Dalrymple II Mar 26
Two high-powered teams join major NorCal indie Sereno
The Bay Area-based Watson-Marshall Group is jumping ship from Compass, while the Margaretich Team on the California-Nevada border is leaving RE/MAX
by Jim Dalrymple II Mar 3
Sereno Group acquires East Bay brokerage J. Rockcliff
Together the two brokerages will make up a team of more than 500 agents with nearly $5B in annual sales, uniting some of the remaining independent brokerages in California
Why traditional brokerages will persevere post-pandemic
Opinion
With COVID-19 in our midst, it has never been more crucial for brokerage leadership to take a progressive position to lead their agents through the pandemic and into the future
by Chris Trapani May 8
WATCH: Mythical agents and how to find them
Consider how to offer more to agents to find ones with sticking power who will fit in well with your brokerage
by Inman Feb 11
The Snapchat secrets behind this agent's social-media success
Sereno Group, the no. 4 player in the Silicon Valley real estate market, talks about its progress on social media after 10 years in the business.
by Gill South Mar 22
Why is my business not humming in this hot market?
Market research helps agents make better advertising decisions
by Chris Trapani Sep 18
5 questions with ICSF speaker Chris Trapani
Technology, Patagonia and connections with an industry expert
by Inman Jul 6
Why is housing inventory so low?
Parsing the reasons why fewer houses are on the market
by Chris Trapani Apr 2
A 3-D tech strategy for keeping agents top of mind
InsideMaps offering branded 3-D models, floor plans and photos for $199 a pop
by Teke Wiggin Dec 10