The internet fell hard for real estate in 2021. But can the love affair last?
Nearly 3 years after 'Saturday Night Live' declared 'real estate is your sex now' in a popular Zillow parody, mind share around the industry is sagging, according to an Intel analysis of traffic data
by Jim Dalrymple II Aug 23
Boost your traffic: 3 Google Analytics stats you need to track
A lot of real estate professionals have heard of Google Analytics — but few really use this powerful tool to grow their audiences. Here are the top stats you need to focus on
by Kate Hulbert Aug 4
What Google Analytics can tell you about your lead gen problems
If you aren’t getting leads, the wrong types of visitors may be coming to your website
by Brennan Flentge Apr 3
How do you stack up online? Find out with these 4 free tools
See how you rank organically online and which search terms trigger top page results
by Meghan Zuvelek Aug 22
16 easy ways to dial in your Instagram marketing
It's for photos, but the pros know it's all about specificity
by Adam Stephens Mar 17
How to calculate customer acquisition cost
Tracking every channel is crucial
by Chase Hughes Feb 12
5 mistakes agents should avoid when running Facebook ads
Skip these errors, and you'll have a more effective campaign
by Justin Kerby Dec 8
Definitive guide to Google Analytics for real estate professionals: Part II - The Overview Reports
Definitive guide to Google Analytics for real estate professionals: Part I -- The Setup
Studying your website traffic is first step toward boosting leads, allocating marketing budget
Big data: 3 tools for munching it in byte-sized pieces
How Tableau, Google Analytics and dotloop-DASHBOARD can help you make smarter business decisions
by Cary Sylvester May 29
How-to-do-content-marketing-right
How to build a website that drives engagement
Tame Google Analytics with a real estate dashboard
Deep platform can be intimidating to those just getting started
by Tom Flanagan May 17
3 game-changing reasons for getting started with Google Analytics [Infographic]
Universal Analytics tool should help you make better decisions and boost results
by Gahlord Dewald Oct 31