NAR President Kevin Sears at Inman Connect Las Vegas
'I hope — at the end of the day, at the end of the 2-year term — to be able to look back and say there was some stability and calm,' Sears told hundreds of ICLV attendees, many of them NAR members
by Taylor Anderson Jul 30
Communicate value with authenticity and active listening
Not everyone can or should communicate their value through 'bold statements,' agents said during a panel at Inman Connect Las Vegas. That's why remaining authentic is paramount
by Lillian Dickerson Jul 30
DelPrete 'secret shopper' sting reveals agents lose hosts of leads
With the help of a firm with more than 100 undercover researchers, the real estate tech strategist tested agents at roughly 30 brokerages. More than 1 in 3 inquiries never received a response
by Daniel Houston Jul 30
Andy Florance at ICLV 2024
Andy Florance suggested rival portals are more interested in selling leads than houses and called a lawsuit against his company a 'PR stunt'
by Jim Dalrymple II Jul 30
Oh, what a feeling: 4 experts share how to create a brand that lasts
At Inman Connect Las Vegas, branding experts Kevin Knight, Sydney Miller, Griff O'Brien and Elias Astuto said strong values, authenticity and substance are key to creating unforgettable brands
by Marian McPherson Jul 30
To succeed in luxury real estate, know your audience
Daniel McVicar, Eloy Carmenate and Victoria Levitam spoke at Inman Luxury Connect in Las Vegas on Tuesday in a panel titled 'From City to City: Trends & Opportunities in Emerging Luxury Markets'
by Andrea V. Brambila Jul 30
On AI and real estate, ICLV panel said look to fashion
Artificial intelligence’s use in predicting consumer trends can be the impetus for remarkable change in how buyers start to find homes
by Craig C. Rowe Jul 30
Agents need to prepare for failure, harness opportunities, group says
‘Success is a very strange beast and it often comes before total annihilation,’ said Beverly Hills broker Gary Gold at Inman Luxury Connect
by Taylor Anderson Jul 30
Inman Connect moving from Las Vegas to San Diego summer 2025
After a 5-year run in Las Vegas, the industry’s flagship real estate event comes to San Diego July 30 - Aug. 1, 2025. Entrepreneur and skateboard legend Tony Hawk is the first announced keynoter
by Inman Jul 30
Luxury Presence CEO: AI is 'absolutely' here to stay
Industry leaders argued Monday that artificial intelligence will continue disrupting real estate and that leaders must learn how to harness it
by Jim Dalrymple II Jul 29
Is luxury real estate settlement-proof? These leaders think so
Luxury homebuyers are used to paying big bucks for quality service. That's partly why panelists at Luxury Connect think the NAR settlement won't make a huge splash in the higher price points
by Daniel Houston Jul 29
Succeeding in luxury real estate is all about storytelling
Panelists at Inman Luxury Connect Monday argued that good marketing in the luxury segment is all about telling stories that speak to a specific type of consumer
by Jim Dalrymple II Jul 29
Black homesellers get better offers with iBuyers, but there's a catch
A University of Washington study revealed iBuyers give Black homeowners better offers than they receive on the open market. However, those offers potentially come with some longterm tradeoffs
by Marian McPherson Jul 26
Number of US cities where starter homes cost $1M spiked since 2019
California is home to nearly half of all cities where it costs at least $1M to buy a starter home. Nationwide, 237 cities are now 'million-dollar' cities, according to a new report from Zillow
by Taylor Anderson Jul 25
Demystifying KPIs and essential marketing metrics
Embracing data-driven strategies is essential, new Inman contributor Tara Meier writes. Make it your mission to understand how these insights can guide your decisions and ongoing processes
by Tara Meier Jul 25