Huddle Up: Inside the RE/MAX Golfi Team’s playbook for success
Coach Melanie C. Klein breaks down the team meeting strategy that helps Canada's Golfi Team stay connected and aligned
by Melanie Klein Jan 23
5 tips for hiring great professional office staff
Hire like a pro if you want your office to be all that it can be, broker Joseph Santini writes. The right hire can make all the difference in supporting agents and clients
by Joseph Santini Jan 23
How to take advantage of 'the new normal' post-NAR settlement
At Inman Connect New York, Kendall Bonner, Russ Cofano and Christine Jacobson urged agents to change how they communicate their value
by Andrea V. Brambila Jan 22
Dolly Lenz tells agents to 'stay in your clients' pants'
Lenz's point — not to be taken literally — was to be in constant contact with clients, aware of what they do day to day and what they need, all of which impacts how they buy and sell real estate
by Lillian Dickerson Jan 22
Elevated mortgage rates continue to chill homebuyer demand
Mortgage rates are hovering near a 'key psychological level' of 7%, a likely factor in slow pace of applications for refinance and purchase mortgages, MBA Chief Economist Mike Fratantoni warns
by Matt Carter Jan 22
Rocket consolidates home search, mortgage with Rocket.com launch
Announced Wednesday, Rocket's new domain targets high-intent homebuyers by utilizing AI to provide around-the-clock support, answer questions and keep clients and agents informed
by Matt Carter Jan 22
United Real Estate's Dan Duffy to brokers: See things differently
To achieve growth goals, brokers need to break out of existing molds and get creative with their approach, all while keeping their 'strategic subway map' at the forefront, the CEO said
by Lillian Dickerson Jan 22
Zillow CEO Jeremy Wacksman: 'Everyone wins' with CCP in place
In his 1st Inman Connect appearance since becoming Zillow's CEO, Jeremy Wacksman talked about the Super App, AI and why maintaining Clear Cooperation is best for agents and consumers
by Marian McPherson Jan 22
Barron Trump steps into luxury real estate, firm closes after launch
Trump, Fulcher & Roxburgh Capital Inc. plans to develop high-end properties, including golf courses in Utah, Arizona and Idaho, and to integrate into the Trump Organization
by Richelle Hammiel Jan 22
Ignore the fluff when using artificial intelligence, technologists advise
Marc-Antoine Juaneda of CoreLogic and Boris Geheniau of Fundament All Media shared insights on how real estate professionals can best leverage AI during Inman Connect New York Wednesday
by Richelle Hammiel Jan 22
What the new AI reasoning models mean for real estate
ChatGPT is great for simple tasks like writing marketing materials. The latest AI reasoning models are capable of taking on complex assignments that once would have required a human assistant
by Matt Carter Jan 22
EXp's Wendy Forsythe to agents: Focus on experience over metrics
The chief marketing officers for eXp Realty, Brown Harris Stevens and CoStar Marketplace share why sales metrics don't resonate with today's consumers and what agents can do instead
by Marian McPherson Jan 22
Agents on social media in 2025: 'Just get out there and record'
In addition to committing to creating content, savvy agents told ICNY attendees that authenticity, focused branding and being fearless are some of the keys to finding success on social media
by Lillian Dickerson Jan 22
Anywhere's David Marine: The power of storytelling is 'timeless'
The key to finding a brand's story is making sure that the consumer's, the brand agents' and competing agents' views of that brand all align, Marine told Inman Connect New York attendees
by Lillian Dickerson Jan 22
American Real Estate Association absorbs NYC trade group
The integration with the New York Residential Agent Continuum paves the way for the organization's first local chapter while turning up the heat on its rivalry with NAR
by Andrea V. Brambila Jan 22