3 steps for branding yourself as the local expert on Instagram
Implement these strategies today to start grabbing local prospects' attention online and generating leads
by Heather Colby Oct 11
How agents can turn Instagram into a major source of business in 2023
Instagram has experienced a resurgence lately. The platform also has a proven track record as a source of leads and clients for real estate professionals, agents told Inman
by Jim Dalrymple II Sep 30
How to crush it on Instagram and Facebook in 2022
Want to find out how to boost your presence on two of the most powerful social media platforms? Social media guru Katie Lance shares her top tools and tips for Facebook and Instagram
by Katie Lance Sep 4
$10M in sales from Instagram: Steal from this agent's playbook
Whether you're brand new or you've been using it a while, if you adopt North Carolina agent Heidi Harris’ steps for yourself, you'll grow your followers — and your business
by Jimmy Burgess Jul 9
Get more out of Instagram! 12 tips every agent should follow
You should definitely integrate Instagram into your social media strategy, if you haven't already. Here’s how to maximize the platform
by Katie Lance Sep 19
Inman's guide to creating video content during quarantine
In the era of social distancing, safely creating video content to connect with clients is more important than ever
by Lillian Dickerson Apr 24
'Radical transformation' is totally upending the real estate market
Consumers are gravitating to mobile phones, while new tech, like voice interfaces and smart TVs, are on the rise as well
by Jim Dalrymple II Jan 28
Lesson Learned: Mentors, mentors, everywhere — find yours
For Southern California broker Troy Palmquist, your output is only as good as your input
by Christy Murdock Jan 27
Lead-generation game changer: How 60-second Instagram videos have transformed my business
Instagram and IGTV give you a unique platform to engage with potential leads. Use it to reach people before you even meet
by Melissa  Gomez Oct 13
Why streaming television is the future of marketing
Opinion
There are a plethora of exciting streaming video marketing options emerging. Now's the time to start experimenting with the medium. Read on for some cool ideas
by Bernice Ross Oct 7
Lead-gen game changer: How to get 10,000 new followers in 60 days
With a focused approach and amped up posting strategy, Sam Khorramian quadrupled his Instagram following in 2 months
by Sam Khorramian Sep 15
30+ free hacks for Instagram and Facebook
At the end of the day, people do business with people they know, like, trust and relate to
by Katie Lance Sep 3
How to optimize your Instagram profile
Creating a cohesive brand that clearly states who you are, what you do and gives people action items is the best way to optimize your profile
by Jonathan Hawkins Aug 30
'9 is the ideal number of hashtags’ and 7 other tips for growing your audience online
Agents who want to take social media seriously should remember they only have a split second to engage
by Jim Dalrymple II Jul 26
5 steps for getting more social media ‘likes’
Opinion
It's not as tough as some make it out to be. Interact with users, provide good content, make some effort to build a follower base, test and measure your efforts
by Jay Thompson May 15