This agent got a job from TikToking. Steal 11 of his social media tips now
Alexander Zakharin took TikTok seriously, and soon the president of Nest Seekers International's Ultra Luxury division took notice. Now he's sharing his tips to land a promotion with Inman readers
by Lillian Dickerson Apr 21
5 AI-driven social media strategies real estate agents are missing
There are only a few generational technologies that come along with the potential to revolutionize the efficiencies in our businesses. ChatGPT is one of these
by Jimmy Burgess Apr 21
Which type of Instagram account should you be using?
Personal, Business or Creator accounts all have their own pros and cons. Find out which one is right for your real estate marketing
by Sue Benson Apr 17
Compass nabs upstate New York team from Keller Williams
Upstate Curious includes 15 agents, operates across 11 counties and is known for its successful Instagram presence
by Jim Dalrymple II Apr 11
The ultimate guide to Instagram bios: Winning first impressions
Social media strategist Katie Lance sheds light on the power of Instagram for real estate agents and how to curate the perfect bio to showcase your business and let your profile shine
by Claire Buzzanca Apr 10
As an agent I was 'attacked' by the hacker OBN. Here's what happened
Miami agent and model Kay Jenkins was targeted by the Instagram hacker OBN. She revealed to Inman how she lost $10K in the ordeal, and what other agents can do to prevent a similar attack
by Ben Verde Apr 5
Which social media platform should you choose
A practical framework for agents navigating platform uncertainty
by Jessi Healey Mar 24
How to overcome your emotional insecurity about Instagram
Find out how to get over your fears and show up as your authentic self on social media so that you can make more connections
refresh social media
Enhance, optimize and fine-tune your online presence by using this social media refresh checklist for real estate from Inman's Christy Murdock
by Christy Murdock Mar 20
I don't dance: 5 TikTok marketing ideas for agents with 2 left feet
If the recent influx of agents dancing for views on their social channels gives you the ick, try these 5 short-form content ideas instead
by Rachael Hite Mar 8
You plus ChatGPT: 3 ways to upgrade your Instagram content
Opinion
Trying to figure out how to use AI without creating generic-sounding content? Learn 3 ways that you can use ChatGPT for Instagram without automating yourself out of personal connections
What's the biggest rookie mistake agents make? The pros sound off
Read these responses shared by experienced agents and don't make the same mistakes other real estate rookies are making
by Jessi Healey Feb 9
What is the Word of the Year for Instagram in 2023?
In 2023, if you put an emphasis on the art of human connection and tap into your ideal clients, you have a chance to see the success you're after using the platform
How did you know real estate was for you? Agents share their stories
From increasing their income and flexibility to helping others find a home, here’s why real estate agents do what they do
by Jessi Healey Jan 11
TikToker Giselle Ugarte launches the 'rise of the real estate influencer'
The Talent Brokerage is a marketplace for agents, brokers and industry experts to collaborate with top companies and brands through speaking engagements, brand partnerships and influencer campaigns
by Craig C. Rowe Dec 20