As brokerages fight over listings, Offerpad is quietly rebuilding its seller intake and routing system
Focus on clear positioning, consistent content, strong relationships and simplified systems
Infinityy wants buyers to turn to listings, not Google, with their questions. And the company believes it can turn early curiosity into faster, more qualified conversations
Qualify your buyer prospects up front with these proven questions to ensure you get your transaction to the closing table, Derek Carlson writes
You have to earn the right to ask the hard questions, broker Josh Ries writes. Learn how to build rapport and relationship so that you can dig deeper
Should real estate agents trust the AI app DeepSeek? Trainer Bernice Ross examines the benefits and data privacy concerns
Although who's responsible for the absence of a true end-to-end remains up for debate, 4 real estate and proptech executives found common ground on the fact that AI is 'what's next' for the industry
Do you know how to keep your team safe from out-of-control clients or leads? Do they? Here's how to start an important conversation around agent security
The company is seeking to vet real estate agents as well as it does buyers, seeking those who are tech-forward and able to provide as frictionless an experience as possible
Opinion
A alumnus of the Y Combinator startup program, Smart Alto leverages clever talk-tech, sales scripts and human ISAs to qualify leads and set appointments
With its acquisition of Unify, Propertybase is in a position to facilitate referrals between real estate brokers and lenders
Paid or organic? Email marketing or direct mail? The Inman Handbook on lead generation is here to help you understand the nuance in lead types, qualification and marketing tactics
The Lead Qualify Program can create customizable email campaigns that are meant to generate new business from agents' existing databases
Sponsored Content
Homesnap Pro's latest update advances the evolution of traditional farming tactics
Opinion
Connect gives attendees more than enough options for new tech partners. Here are a few that stand out to me along the rough and tumble turns of Startup Alley