10 conversation starters and scripts to win sellers this spring
Great conversations, writes coach Annette DeCicco, start by providing sellers information and choices so that they can confidently make decisions. Study up. Practice your lines. Everyone does
by Annette DeCicco May 14
Top 8 bogus or even deceptive things agents say to land a listing
With current listings well below average market numbers, some agents will say almost anything to land a listing. Team leader Carl Medford lists the things agents might say or do to score a deal
by Carl Medford May 14
How to talk to the 71% of potential FSBOs who doubt their decision
Not everyone who's thinking about listing a home 'by owner' is set on their decision. Dr. Lee Davenport offers talking points that can help you convince them to list with you
by Lee Davenport May 9
5 reasons marketing your listings to other agents still wins deals
A structured approach to outreach is your best friend when it comes to getting your next listing in front of the most active buyer agents in your market, trainer Bernice Ross writes
by Bernice Ross May 1
5 tips for stepping up as a listing agent on your real estate team
The difference between those who struggle and those who thrive as a listing agent, coach Verl Workman writes, is the willingness to learn, adapt and take action
by Verl Workman Apr 17
20 statements to help you identify your go-to team members
Trainer Bernice Ross offers an illuminating true or false quiz to help you identify the members of your professional circle who can help you achieve more
by Bernice Ross Apr 8
Stupid staging: What NOT to do if you actually want to sell
Author and trainer Bernice Ross offers a laundry list of don'ts when it comes to preparing a home to hit the real estate market
by Bernice Ross Apr 2
7 conversations every agent must master to thrive in 2025
Communication isn't just part of the job of a real estate professional; it is the job, coach Darryl Davis writes. Here's how to make sure you're ready for your toughest conversations
by Darryl Davis Mar 26
How to keep your sellers in the loop when their house isn’t moving
Keeping sellers in the loop isn’t just about providing updates, coach Darryl Davis writes. It’s about reinforcing confidence and, more importantly, earning their trust
by Darryl Davis Mar 14
10 strategies that help agents 'speak the language of staging'
Broker Annette DeCicco writes that agents must speak the language of staging fluently to win clients and educate sellers while making listings stand out in the market
by Annette DeCicco Mar 3
A pirate flag to symbolize real estate strategies that died.
Now is a great time to take a hard look at your daily activities, and see if there may be adjustments you can make that will lead to more success, Jimmy Burgess writes
by Jimmy Burgess Feb 9
Real estate agents carry hope for client pipelines into January: Intel
Current pipelines reported in Inman's latest Intel survey remain higher than a few months ago, perhaps signaling that some clients are entertaining a return to the market despite headwinds
For these 'stranded' homeowners, no rate cut will coax them to list
Cheap rates on existing loans are holding well-off homeowners in place. But others insist they're unable to buy at today's high prices — whether rates come down or not, Intel survey data suggests
by Daniel Houston Jan 27
not for sale
What are the root causes of the ongoing listing lock-in effect? Team leader Carl Medford looks at seller attitudes and how to tap into the percentage of homeowners who are willing to move
by Carl Medford Jan 14
Nailed it! 7 pricing strategies to help you avoid costly listing pitfalls
Focusing on absorption rates, tier pricing and specific neighborhood trends allows you to price your listings more accurately, trainer Bernice Ross writes
by Bernice Ross Dec 6