Broker-themed Christmas ornaments vs. personalized playing cards
Cards feature clients' Facebook photos, ornaments feature clients' homes
by Teke Wiggin Dec 13
Open house stunt nets 1 offer on house, 2 offers for husband-and-wife team
#madREskillz: Event featured harpist, gelato and Starbucks cards
by Teke Wiggin Dec 12
Nest pimps old fire truck, puts it on the street selling smart thermostats and fire alarms
Offline component of online marketing campaign is bold, innovative and a little whimsical
by Paul Hagey Dec 11
Harpist open houses vs. 'bucket list parties'
#madREskillz: Agent's get-togethers help people connect for once-in-a-lifetime activities
by Teke Wiggin Dec 9
Edina Realty agent launches 'Bus Bench Challenge,' urging people to deface his ads
Marketing stunt may run afoul of advertising rules
by Teke Wiggin Dec 3
Bus bench graffiti contest vs. ballroom dancing
#madREskillz : Agent invites people to deface his bus bench ads
by Teke Wiggin Nov 26
Ben & Jerry's ice cream truck vs. Facebook gift card
Vote for your favorite #madREskillz entry
by Teke Wiggin Oct 1
Generate leads by the thousands with Facebook photo contests
#madREskillz: Dream Town Realty offered $7,000 in prize money
by Teke Wiggin Sep 26
Video news blog vs. cash-awards photo contest
Vote for your favorite #madREskillz entry
by Teke Wiggin Sep 23
Storefront touch screen vs. cash-prize video contest
Vote for your favorite #madREskillz entry
by Inman Sep 6
How to hit 1,000 households with your brand for $100
#madREskillz: Broker 'shocked' many agents don't know about direct mailing service
by Teke Wiggin Aug 29
Make your blog headlines sing, but not at the expense of SEO
#madREskillz: Compelling copy and captivating images will keep readers coming back
by Teke Wiggin Aug 9
'Marathon Man' and aerial banners offer branding you can't ignore
#madREskillz: One agent paid an always-running Fort Lauderdale man to carry a sign promoting her
by Teke Wiggin Aug 2
Pinterest: a gold mine for finding bachelorette buyers?
#madREskillz: Single women buy homes at nearly twice the rate as single men
by Teke Wiggin Jul 31
Coin your own real estate lingo for fun and profit
#madREskillz: 'Parcel mullets,' pool team meetings, Pinterest best practices and more
by Teke Wiggin Jul 26