Fun, easy, creative! 3 memorable ways to thank your clients this year
It's always a good time to say thank you to your most loyal clients and referral sources. Here's how to do it with style
by Jilian Gardner Nov 17
a woman greets a visitor at the door; stop-by ideas for real estate agents
Get in touch with your network face-to-face with these fun-filled ideas any agent can pull off
by Darryl Davis Nov 16
An image of a person exiting through a door with a rolling suitcase to symbolize a brokerage exit checklist.
If you're considering switching brokerages, now might be the ideal time to plan and make your move. Here’s how to do it correctly to ensure the transition is a positive one
by Troy Palmquist Nov 15
1060 AI shifts to video content automation: Tech Review Update
Opinion
The Australian company's leadership found that most agents aren't comfortable in front of the camera, so it now uses still images to automate listing content creation
by Craig C. Rowe Nov 11
CRM Chime refocuses on real estate agents with latest software update
By delivering market sales data, Chime customers can make better choices about where to focus their follow-up marketing campaigns, launched directly from the resulting search function
by Craig C. Rowe Nov 10
Douglas Elliman releases Elliman Productions video and photo app
Powered by Infinite Creator, Elliman Productions allows agents to capture photos and videos of listings on their smartphones and receive branded and edited content within 24 hours
by Lillian Dickerson Nov 10
Ditch 'traditional' marketing! 3 steps to building relationships at scale with Instagram
A key ingredient to converting any business is knowing what your “ask” looks like. Here are a few strategies to leverage on Instagram to turn those DM's into move ready leads
Need to pinch your pennies? These 11 smart-money tips will help
No matter how far along you are in your career, you may come across a dry spell. In real estate, nothing is guaranteed, put your finances first with these tips
by Chris Heller Nov 8
Rent develops program to help clients trend on TikTok
Rent describes the solution as turnkey, fully managed and a way to convert existing marketing content on the Rent network into dynamic, digital branding messages
by Craig C. Rowe Nov 2
real estate agent hosting fall community event with pumpkins
With a little creative planning, you can throw a fall client event that’ll rival your competition without breaking the bank, writes coach Darryl Davis
by Darryl Davis Nov 1
Scary but true real estate facts: WATCH if you dare!
That bump in the basement might not just be the wind. Watch this spooky short created by Sue 'Pinky' Benson to learn more about the scary side of real estate
by Sue Benson Oct 28
5 takeaways from Compass REtreat on seizing a slowing market
Five of Compass' top real estate agents, team leaders and executives shared tips for recruiting, marketing, generating leads and maintaining their mental health during a market shift
by Marian McPherson Oct 27
PostcardMania sent 14M mailers in 2021. Here's what agents can take away from direct mail campaigns
The targeted marketing company's largest real estate campaign was just over 53,000 pieces, but it found 3 out of 4 mailings were 500 or fewer pieces, with 70% stamping campaigns below 750
by Craig C. Rowe Oct 25
These marketing terms are officially cliched. Here's what to write instead
Consumers know that agents are famous for tweaking listing descriptions to lure them in to see the home. Avoid using these seven terms, and try these fresh alternatives instead
by Laura Stace Oct 24
7 tactical marketing strategies to prepare agents for success in 2023
During an Inman Connect panel on Tuesday, social media coach, speaker and foreclosure expert Marki Lemons-Ryhal shared key tips for agents to up their marketing games
by Lillian Dickerson Oct 18