How this agent went viral by falling in love with the home in his TikTok video tour
Jered Jones thought he had a hit-in-the-making with an emo parody music video he created on TikTok — but his real viral moment completely took him by surprise
A picture of a woman and a checklist over a cloudy sky with the list being checked off to represent the woman's 8-step buyer plan: buyer intake plan, commission conversation, buyer home financing process, Education Day, guiding first-time buyers during home inspection, escrow process
Windermere agent Cassie Walker Johnson provides an 8-step plan that will streamline the way you work with hopeful homebuyers
A picture of someone searching Zillow to represent getting content ideas from Zillow.
Lead-gen expert Josh Ries tells you how to transform ideas from Zillow and Realtor.com into local insights that make your content marketing stand out for all the right reasons
by Josh Ries Sep 9
A picture of a huge tidal wave with Darryl Davis' photo, who's talking about seven red flags to watch for and tactical tips to help you fix a struggling real estate business.
Red flags help you course correct so that you can improve your business outcomes
by Darryl Davis Sep 5
5 strategies to build your first social media pipeline
Social media done right can help new agents start conversations, build credibility and turn online visibility into real clients, branding expert Alyssa Stalker writes
by Alyssa Stalker Sep 4
woman with spyglass and movers loading truck
Instead of chasing static buyer and seller profiles, Steven McCloskey writes, focus on larger market trends, where movers are relocating along predictable pathways
by Steven McCloskey Sep 4
Mauricio Umansky and Nykia Wright in front of a court house
The trade association essentially denied all allegations that The PLS made against it, saying that Clear Cooperation and NAR policies are 'lawful, justified, procompetitive [and] pro-consumer'
House with a "for sale" sign in the front yard
In the past 2 months, the total number of homesellers in the market has fallen from a peak of 1.96M in May to 1.95M in July, Redfin reported
by Lillian Dickerson Aug 27
A picture of scissors cutting through a ten-dollar bill to symbolize cutting your real estate marketing spend.
Create a leaner, more efficient real estate business without cutting into your lead generation
by Josh Ries Aug 26
A welcome sign on a front door to symbolize a new agent's guide to home showings
Team lead Carl Medford writes that developing a process for conducting home showings will help you manage client experiences with confidence
by Carl Medford Aug 26
A listing with a for-sale sign and snow flakes falling to represent a listing that has gone cold or that isn't selling.
If your listing has been sitting on the market for too long, trainer Bernice Ross shares 5 elements of a successful strategy to get it sold
by Bernice Ross Aug 20
3 critical keys to launching a new career in real estate
Ready to make the most of your new real estate career? Learn from team leader Carl Medford, and create a firm foundation for your business
by Carl Medford Aug 19
Looking back at Aug. 17: Are agents better off than we were a year ago?
Opinion
No, the real estate world didn't end a year ago with implementation of the terms of NAR's commission settlement. However, it did change. Here's how, according to Cara Ameer
by Cara Ameer Aug 19
Real estate still adapting to new normal a year after new NAR rules
Here's what's changed, and what hasn't, one year after the National Association of Realtors rolled out new rules as part of a sprawling antitrust commission settlement
by Taylor Anderson Aug 18
Diagnose before price adjustment: Your listing rescue checklist
Resist the urge to slash the price. Use this checklist to find out why your listing lingers
by Darryl Davis Aug 18