working with lenders
Your preferred lender should be a strategic extension of your business
by Darryl Davis Apr 24
SoFi debuts digital HELOC offering and new advisory council
The fintech company aims to make HELOCs easier to access
by Jim Dalrymple II Apr 22
Mortgage firm Lower debuts 'limited-access' referral program
Movoto Advantage is a program that connects vetted agents with buyers and sellers
by Marian McPherson Apr 2
buyer pre-approval
Here's how to create stronger buyer offers and greater negotiating leverage
by Sofia Nadjibi Mar 5
7 questions you MUST ask buyers before meeting in person
Qualify your buyer prospects up front with these proven questions to ensure you get your transaction to the closing table, Derek Carlson writes
by Derek Carlson Jan 6
lead gen unicorn
Stop chasing that next 'magical' lead source, Josh Ries writes. Implement a lead-generation system that will sustain your business for the long haul
by Josh Ries Dec 17
15% of homebuyers 'ghosted' homesellers in September
Negotiation headaches and economic jitters are pushing homebuyers to walk away from contracts at higher rates, according to Redfin's latest. Cancellations are highest in Texas in Florida
by Marian McPherson Oct 22
A picture of a woman and a checklist over a cloudy sky with the list being checked off to represent the woman's 8-step buyer plan: buyer intake plan, commission conversation, buyer home financing process, Education Day, guiding first-time buyers during home inspection, escrow process
In Part 3 of her 8-part series, Cassie Walker Johnson shares strategies to help your homebuyers prepare for mortgage pre-approval
A picture of a woman and a checklist over a cloudy sky with the list being checked off to represent the woman's 8-step buyer plan: buyer intake plan, commission conversation, buyer home financing process, Education Day, guiding first-time buyers during home inspection, escrow process
Take your next commission conversation from awkward to effortless with this step-by-step guide from Cassie Walker Johnson's 8-step buyer plan
An silhouette of a man and a woman arguing in front of a kitchen table to represent formulating counteroffers to a lowball offer and negotiating concessions.
Now that buyers have leverage, Troy Palmquist writes, counteroffers matter more. Here’s how to protect seller value and keep deals alive
by Troy Palmquist Aug 27
How to turn these 7 buyer objections into trust indicators
Instill confidence in your buyer clients when you come to them prepared to answer questions and offer reassurance, coach Darryl Davis writes
by Darryl Davis Aug 7
How an Oklahoma agent turned a $35 list price into marketing magic
The share of ultra-low listing prices is up 24% since 2024, according to Realtor.com. Inman spoke to an agent about the upside — and downside — of the tactic
by Marian McPherson Jul 22
10 ways to set the stage for offers that actually win
Writing a winning offer isn't rocket science, team leader Carl Medford writes, but it takes attention to detail, an understanding of best practices and a willingness to communicate
by Carl Medford May 27
11 things great real estate agents know before they show a home
Jimmy Burgess offers the insight you need to prove your value as you serve buyer clients. Here are the 11 things exceptional buyer’s agents know before showing a property
by Jimmy Burgess Jul 26
Interest rate waiting game: Should buyers purchase now or wait it out?
Is it better to buy now or wait it out in today's housing market? RE/MAX President Amy Lessinger lays out the factors that can help you help buyer clients decide
by Amy Lessinger Jun 29