Opinion

Atlanta-based OfferBarn is now WyzeGyde. It’s not often that an already worthwhile software product undergoes a substantial overhaul and comes out even better — but this one did.

by Craig C. Rowe Nov 16
Opinion
This new app, inspired by social media, is perfect for real estate listings and agent lead generation. Fun and engaging, the app's success will fall largely on consumer adoption
by Craig C. Rowe Oct 9
Tested by the Rhode Island Association of Realtors & State-Wide MLS, the new portal will allow agents to streamline ordering of multiple marketing services
by Craig C. Rowe Jul 23
The Seattle-based, family-owned company helps agents market listings to other agents, and it is now producing animated social media posts for multiple networks
by Craig C. Rowe Jun 26
Opinion
Getting started with video can be daunting. Your next listing can shine on camera, all you need is a smartphone, a few apps and a couple hours, from start to finish
by Craig C. Rowe May 19
DroneBase is using drone technology to survey building sites, produce roof damage reports, inspect real estate disaster zones and a number of uses beyond marketing
by Craig C. Rowe Mar 31
Opinion
Inman was asked to test how connected smart devices could help a home sell. Truthfully, new curtains or curb appeal upgrades might be money better spent
by Craig C. Rowe Jul 5
Asteroom pairs with an affordable rotating base and fisheye lens to create and publish interactive home tours in minutes. Can it compete with Ricoh and Matterport?
by Craig C. Rowe Jul 1
Opinion
Want to know how to differentiate yourself in your market and in the industry? This month’s questions are all about being better in everything you do — so that you stand out
Opinion
It's time to be accountable for our listing advertisements, and let go of subpar practices that make us all look bad
by Lyndsey Casagrande Feb 27
Australia-based real estate image enhancement company announced a new face and updated services at ICSF
by Craig C. Rowe Jul 30
Another tool for your listing presentation arsenal
by Caroline Feeney Apr 20
With the intention of bringing openness to real estate sales, the online property marketing platform has revamped its navigation and visuals
by Craig C. Rowe Feb 29