Purplebricks is a 'cautionary tale' for all tech disruptors: DelPrete
Opinion
UK-based Purplebricks remains one of the best examples in the world of a real estate disruptor going from zero to one, according to Mike DelPrete. Here's what we can learn from its journey
by Mike DelPrete Feb 2
Embattled discount brokerage Purplebricks wins customer service award
The award comes one week after a report alleged that Purplebricks Canada has sent out emails asking staff to write good reviews on Facebook and Google in exchange for days off
by Patrick Kearns Jan 28
Purplebricks with shattered windows
'No need to fabricate stories, just an I think Purplebricks is great, or Purplebricks is the future of real estate would be fantastic!' reads an email from one of the marketing directors
Purplebricks with shattered windows
The embattled brokerage notified authorities it will eliminate 55 employees and 68 independent sales agents
by Patrick Kearns Jul 29
Purple bricks broken
As the UK flat-fee brokerage exits America, insiders tell Inman that nepotism, mismanagement and market misunderstandings all played roles in its downfall
by Patrick Kearns Jul 3
Why discount brokerages do a disservice to sellers
Opinion
These 'savings' are depriving homesellers of the very thing they are paying us for: exposure and buyers
by Spyro Kemble Jun 21
mlslistings
As law firms target real estate agents with Facebook ads inviting them to join class-action lawsuits against brokerages, California Association of Realtors (CAR) is telling agents not to join
by Patrick Kearns Jun 7
RE/MAX co-founder buys more than $3M of company stock
Former CEO Dave Liniger says he believes the franchise is undervalued, so he purchased 122,911 RE/MAX shares in 3 days, and says he might buy more in the future
by Jim Dalrymple II Jun 5
Purple chess board
German media company Axel Springer is buying 43.7M shares of the struggling flat-fee brokerage, sparking talk of a takeover
by Jim Dalrymple II Jun 4
Inside the mass exodus at Purplebricks US
The flat-fee discount brokerage has suffered a ton of turnover at the top and is now reviewing its US operations
by Patrick Kearns May 21
Reali raises $9M in funding round
The cash infusion comes less than a month after the flat-fee brokerage acquired mortgage lending startup Lenda
by Jim Dalrymple II May 9
Why eXp’s top tech exec joined flat-fee rival Redefy
Scott Petronis left eXp Realty after 2 years to join a Colorado-headquartered discount brokerage. He says if the industry doesn’t refocus on consumers, it’s in for a ‘rude awakening’
by Patrick Kearns May 8
Purplebricks is leaving Australia. Is the US next?
The UK-based flat-fee brokerage announced it's reviewing its US business after shuttering operations in Australia
by Patrick Kearns May 7
Purple bricks purplebricks
Opinion
The US hurdle: Purplebricks' massive marketing spend is not generating enough customers
by Mike DelPrete Apr 25
Purplebricks with shattered windows
Following 2018 California Supreme Court Decision, similar cases expected to hit courts soon. 'We have another case where agent classification is also an issue,' lawyer says
by Andrea V. Brambila Mar 27