In the spotlight this week: Meet Raj Qsar, the cabernet-drinking, country music-loving CEO and owner of Orange County, California’s The Boutique Real Estate Group. Find out how he creates once-in-a-lifetime marketing experiences that surprise, delight and win referrals
The owner and CEO of The Boutique Real Estate Group in Orange County has seen a significant shift in buyer attitudes since the onset of the pandemic
While high-speed internet was once one buyer perk among many, it has become an indispensable part of a home — one that can make or break a sale
'The over-the-top marketing, the partying and the champagne is not cool right now,' said Donna Olshan, a luxury Realtor and the founder of Olshan Realty in New York
In the most extreme example, some clients with private jets have begun asking about buying homes on islands and in other isolated areas that they can flee to in case of disaster
Real estate agents are using TikTok to take their business to the next level. Here's how creating content on this popular video-sharing app can help you build your brand and generate leads
Watch the pros work through roadblocks for the Inman audience
Startups touting a swifter home sale have big plans to shake up the industry
Watch the pros work through tech roadblocks for the Inman audience
Catch Southern California-based influencer Raj Qsar at the Indie Broker Summit
The inspiration for this new position came from Raj Qsar's father-in-law, a savvy business owner
Adjust your marketing funnel
RealScout could save you time and energy in converting leads
Use video to virtually meet future clients
Always doing it right, thinking downstream and focusing on connections are the keys to success