Industry veteran Earl Lee to step down from role as HSF Affiliates CEO Jan. 1
Irvine, Calif.-based lender had previously partnered with realtor.com on 'PreQualPlus'
26 companies set to affiliate with Warren Buffett's new real estate franchise network
Andy Puthon a veteran of Brookfield RES, Re/Max
Real estate's biggest new brand has launched Facebook, Twitter and Instagram pages
HSF Affiliates will continue to operate 'multiple real estate brands'
Buffett provides insight on the new real estate brand
Company's 11 Prudential affiliates will rebrand as Berkshire Hathaway HomeServices this year
HSF Affiliates making brand available in late 2013
Online survey also gauges consumer perceptions of 'most respected' names
Leadership team staying in place at Fresno-based Guarantee Real Estate
Graham Badun, who presided over company's US expansion, to leave at year's end
Brookfield Asset Management remains a partner in new brand
HomeServices of America to be majority owner of joint venture