Jump into spring with Marketing and Branding Month at Inman
Join us all month long for an exploration of what marketing and branding looks like in today's competitive spring selling landscape
by Inman Sep 1
Agents, stop sitting on your assets!
Though most agents have the similar goal of generating more leads, some still don't have a complete and functional database to market to. Here's why you should be organizing your list — and the most cost-effective marketing method to use
by Larry Hales Aug 31
Back At You announces direct Instagram publishing
The marketing technology company underwent the arduous process of becoming an authorized Facebook and Instagram Marketing Partner to allow agents to publish directly to the image-sharing platform
by Craig C. Rowe Apr 24
Agent Icon makes social media imagery a no-brainer
Opinion
The on-demand marketing content provider debuted at Startup Alley two years ago and at ICNY20, revealed its newest feature, a slick, text-based social media content delivery service.
by Craig C. Rowe Apr 3
How agent Tim Collom merged his love of art and real estate
The leader of Tim Collom Realtor Group, Tim Collom, shared how he's managed to keep his dedication to art alive while running one of Sacramento's top real estate teams
by Marian McPherson Mar 9
Instagram tests removing 'like' counts from US profiles
Instagram head Adam Mosseri said the decision is to help improve users’ mental health
by Marian McPherson Nov 11
Marketing and CRM solution Agent 3000 is big on features
Opinion
Now an inactive broker because his software has taken off, Shawn Sommer developed Agent 3000 largely around his own best practices; it's now accessible to more than 250K agents
by Craig C. Rowe Nov 1
7 earned lead generation tactics for new real estate agents
Whether you’re a new agent or one who needs a boost in leads, these strategies will strengthen your efforts
by Chadwick Ciocci Oct 21
Lead-generation game changer: How 60-second Instagram videos have transformed my business
Instagram and IGTV give you a unique platform to engage with potential leads. Use it to reach people before you even meet
by Melissa  Gomez Oct 13
OutboundEngine gets social with automated ad campaigns
First reviewed 4 years ago, OutboundEngine has released a new feature that automates multiple types of social media advertising campaigns
by Craig C. Rowe Oct 11
Keeping It Real: Make reigniting relationships a priority
Opinion
As we near the end of the year, many agents will slow down. That's why it's crucial for you to double up your relationship-building efforts
by Peter Lorimer Oct 3
Facebook toys with hiding 'likes' and views on posts
The social media giant first introduced the feature to Instagram, now it's testing on Facebook
by Marian McPherson Sep 27
Talkin' 'bout my generation: How to market to your client's stage in life
Everyone talks about marketing to millennials, but each generation has its own concerns. Find out what messaging works and how to make connections that each generation will respond to
by Christy Murdock Sep 20
Lead-gen game changer: How to get 10,000 new followers in 60 days
With a focused approach and amped up posting strategy, Sam Khorramian quadrupled his Instagram following in 2 months
by Sam Khorramian Sep 15