This methodology is not a one-size-fits-all segmentation outline. Part of building a database is making it personal for you. However, it's a good place to start
Three members of the Inman community share their tactics for success during this time
Opinion
Forget long-term solutions and wait-and-see options. Here's what agents and brokers can do right now to feel better about their businesses
Shelter-in-place orders are slowly beginning to lift across the country, which means more in-person business with clients in the near future. That’s why it’s a good idea to organize your database now. Here's how
With uncertainty in the air, what can you do right now to help prepare your business for what’s ahead? Here's where to start
Think of this slow time as a do-over rather than a disruption, and maximize it to set yourself up for future success
With so many platforms out there, it's hard to navigate the murky waters of digital marketing. Here are a few strategies to help you generate new leads and ensure that you're not lost in the shuffle
Everyone hits a slump at some point in their career. Here are 5 approaches to get you out of it
Opinion
Technology is transforming every industry including ours. We need to stay sharp to survive
Opinion
There's a lot of debate about the value of open houses. Whether you're in your neighborhood or on vacation, I find they're great for networking and expanding your sphere
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Use your digital reach to be a trusted advisor in your community
Just because you’re new, doesn’t mean you have to sound like it. Here’s how to market yourself effectively — even if you just passed the test
Whatever your background, here are the main things to focus on as you launch your real estate career
Whether you’re a new agent or one who needs a boost in leads, these strategies will strengthen your efforts
Throughout your career, you’ll need to continue this network-building, back to basics, sphere of influence marketing