An image that says Top 10 to represent the top 10 how-tos of 2025.
Looking back at 2025, these are the how-tos that shaped the year. Revisit the strategies that worked — and make sure you’re not playing catch-up in the new year
by Dani Vanderboegh Dec 30
Here’s our most read advice from Back to Basics Month 2025
As Back to Basics Month comes to a close, Inman’s Service Editor Dani Vanderboegh rounds up the top 10 most-read advice articles — written by contributors, chosen by readers
by Dani Vanderboegh Sep 29
A picture of a woman and a checklist over a cloudy sky with the list being checked off to represent the woman's 8-step buyer plan: buyer intake plan, commission conversation, buyer home financing process, Education Day, guiding first-time buyers during home inspection, escrow process
When you have a buyer-focused transaction management system, you don’t skip the steps that matter most, Cassie Walker Johnson writes as she wraps up her 8-step plan
A picture of contributor Jimmy Burgess in front of a board of marketing to symbolize effective real estate marketing campaigns.
According to Jimmy Burgess, great marketing isn't about doing more. It's about doing the right things consistently and intentionally
by Jimmy Burgess Sep 26
A picture of a woman and a checklist over a cloudy sky with the list being checked off to represent the woman's 8-step buyer plan: buyer intake plan, commission conversation, buyer home financing process, Education Day, guiding first-time buyers during home inspection, escrow process
Just like in school, group projects can be stressful. In Part 7 of her 8-part series, Cassie Walker Johnson helps you pull the moving parts of the escrow process together
A picture of a woman and a checklist over a cloudy sky with the list being checked off to represent the woman's 8-step buyer plan: buyer intake plan, commission conversation, buyer home financing process, Education Day, guiding first-time buyers during home inspection, escrow process
While the home inspection process can cause homebuying deals to wobble, it doesn't have to tank them altogether. Cassie Walker Johnson shares strategies to add clarity and calm
A picture of safety tape and a hard hat to show safety risks for real estate agents.
For real estate agents, it's essential to be prepared to protect and defend yourself and your client’s property and data, Erica Ramus writes
by Erica Ramus Sep 24
Person holding fist in air in triumph
During a time of significant disruption, new agents have continued to enter the industry with optimism. Turns out, many of them have good reason — they're crushing it
by Lillian Dickerson Sep 24
brand building
Without a brand, you will spend your career chasing deals. Alyssa Stalker explains why recognition and presence are the difference between hustling harder and selling more
by Alyssa Stalker Sep 22
A real estate agent talking to someone behind crime scene tape to signify top safety tips for real estate agents in 2025.
Although the real estate business brings amazing opportunities, it also requires vigilance and planning to navigate safely, security expert Robert Siciliano writes
by Robert Siciliano Sep 22
A picture of a woman and a checklist over a cloudy sky with the list being checked off to represent the woman's 8-step buyer plan: buyer intake plan, commission conversation, buyer home financing process, Education Day, guiding first-time buyers during home inspection, escrow process
In Part 5 of her 8-part series, Cassie Walker Johnson helps you help clients navigate the complexity and detail of the buyer offer
A picture of contributor Jimmy Burgess in front of a GNC store to symbolize his GNC formula for real estate agents.
The way you handle your leads lifecycle must be optimized for a real estate business to be healthy and thriving. Jimmy Burgess shares the GNC formula that makes it work
by Jimmy Burgess Sep 21
A picture of a woman and a checklist over a cloudy sky with the list being checked off to represent the woman's 8-step buyer plan: buyer intake plan, commission conversation, buyer home financing process, Education Day, guiding first-time buyers during home inspection, escrow process
In Part 4 of her 8-part series, Cassie Walker Johnson shares a plan for 'Education Day,' when buyers finally get to look at homes and figure out what features matter most
An understated, yet bespoke, apartment to indicated back to basics luxury real estate trends.
Luxury is changing, so luxury agents need to change as well. The Agency's Rainy Hake Austin shares tips to help you home in on what luxury clients are looking for now
by Rainy Hake Austin Sep 18
listing agent mistakes
When you avoid these listing mistakes and properly market properties, coach Darryl Davis writes, you create new branding and referral opportunities
by Darryl Davis Sep 18