Not just Meta: Don’t sleep on YouTube and LinkedIn
Between YouTube growth, LinkedIn updates and another TikTok delay, agents have more choices — and more reasons to post intentionally
by Jessi Healey Jul 6
Trending: Ownership shifts, joyful strategy and smarter reach
From TikTok uncertainty to Snapchat’s joy-driven ad strategy, Jessi Healey unpacks how platforms are reshaping visibility, engagement and emotional connection
by Jessi Healey Apr 14
Trending: Mixed signals, faster Reels and evolving replies
From reposts and Reel replies to shifting platform priorities, Jessi Healey breaks down how social media is evolving — and what it means for visibility, strategy and control
by Jessi Healey Apr 4
Trending: Flashes, edits and (still) no clarity on TikTok
New apps focus on collaboration and visual storytelling, while TikTok’s future remains tangled in legal and political red tape, Jessi Healey writes
by Jessi Healey Mar 23
Trending: Community Chats, TikTok photos and LinkedIn video
Instagram tests Community Chats, TikTok refines photo posts and LinkedIn adds native video. Digital marketing expert Jessi Healey breaks down what it means for agents and brands
by Jessi Healey Mar 14
Trending: Seeing Red (Book) and getting flashy on Bluesky
From exploring alternatives like Xiaohongshu and Bluesky's Flashes to leveraging YouTube Shorts, discover how to adapt your marketing strategy in a shifting social media landscape
by Jessi Healey Jan 21
SCOTUS upheld the TikTok ban. Here's what agents should do now
The Supreme Court upheld ByteDance’s divestiture deadline Friday. Experts Katie Lance, Cynthia Seifert and Jessi Healey offer solutions to help agents navigate this major shift
by Jessi Healey Jan 17
Trending: Say bye to fact-checkers, hashtags and TikTok
Jessi Healey dives into social media’s latest shifts, from Instagram’s hashtag update and Meta’s fact-checker removal to the TikTok ban and rising platforms like Threads and Bluesky
by Jessi Healey Jan 10
Here's how you feel about a potential TikTok ban: Pulse
Inspired by the comments of dozens of members of the Inman community on a recent Facebook post, we wanted to find out what you think about the recently signed TikTok ban
by Inman May 1
The last dance? Possible TikTok ban has been signed into law
Opinion
TikTok faces a looming US ban with new legislation signed into law, spotlighting the broader debates over social media and censorship
by Jessi Healey Apr 25
Will Instagram's new video feature Reel in fleeing TikTok users?
Facebook's newest social media tool Instagram Reels was announced 24 hours before President Trump announced a ban that will take effect in 45 days on TikTok
by Craig C. Rowe Aug 7