Video is the best way to build a brand, connect with your ideal clients and generate quality leads, writes Jimmy Burgess. Get inspired by these proven, real-life examples from agents in the field
Side offices, which are branded independently, can now work with the creative agency to build promotional videos for use across multiple marketing channels
Stop trying to generate leads, new Inman contributor Lauren Harris writes. Start creating a community with the power of content creation that speaks to the neighborhoods you serve
If you know you should be creating video for marketing, but you're out of ideas, Jimmy Burgess offers plenty of strategies that are working now
Attract buyers by taking your value proposition to the next level with advice from Chelsea Hamre from RE/MAX, Julia Boland from Corcoran, DJ Ten Hoeve from Keller Williams
As part of his Snapshot series, Brandon Doyle learns how, in a world where digital presence is increasingly crucial, Katie Lance is empowering agents and brokers to thrive
If a recession comes, writes Jimmy Burgess, keep in mind that it is not just a time of challenges but also of opportunities. Here he lays out ways to lead gen and lead nurture now
In her Inman Connect session, the Get Social Smart Academy CEO explains the power of thoughtful planning, daily engagement and authenticity when creating a social media strategy
With its power to engage and inform, video can play a pivotal role in ensuring that your best agents see the value in staying
The key to getting the most out of your video content is repurposing. Creating a well-structured repurposing strategy will pay off in the long run
Looking for more engagement and better results on Instagram? Let Sue 'Pinky' Benson and her special guest help you get up to speed
A practical framework for agents navigating platform uncertainty
If you slack off on certain facets of your business, your competition will benefit — and they know it. Here's how to avoid losing business
Gone are the days of having to use busy, complicated professional-level technologies that require layering sound over visuals, dragging tiny arrows to cut milliseconds off of an opening or having to pay for high-end soundtracks
Follow the playbook of Calgary, Alberta Realtor Brad McCallum for YouTube success