Facebook for real estate doesn't have to be complicated, time-intensive and even worse -- ineffective. Learn how you can stay top-of-mind with your sphere of influence (SOI), keep people reaching out to you and earn consistent referrals in three simple steps. Harrison Beacher, a member of the 2016 class of Realtor Magazine's 30 Under 30, does 85 percent of his business from his SOI and real estate referrals. How does he close three to four deals a month from his SOI? By using social media; Facebook and Instagram in particular are major parts of the equation. Hear Beacher share his real estate social media strategy in depth along with another highly-effective method he uses to create referral business in his podcast interview with Pat Hiban. But first, let's take a quick look at Beacher's Facebook for real estate strategy in three simple steps. Why focus on Facebook for real estate? Why should real estate agents focus on using Facebook for referrals? First, it i...
- Participate on social media regularly to build trust and give your sphere of influence confidence to refer you clients.
- Connect your Facebook personal page and business page strategically.
- When posting about a successful transaction, don’t focus on the numbers. Instead, focus on the client relationship.