Redfin unveils agent CMA tool, scraps consumer version

  • The new tool auto-suggests comparable homes to Redfin agents using the Redfin Estimate algorithm and also lets them choose their own comparables to produce a customized report.
  • The rollout of the CMA tool comes after Redfin scrapped a DIY CMA tool it had served up to consumers since 2012.

The premier event for luxury agents and brokers
Luxury Connect | Oct. 16-18 | Beverly Hills

What if real estate agents could quickly show sellers not only how much their home is worth, but also hard numbers on its desirability? That’s the idea with a new comparative market tool (CMA) unveiled by high-tech brokerage Redfin.