Statistics show that this old-school marketing strategy is coming back in a big way. Find out why — and how to implement it — from 2 of the industry’s biggest names
For Douglas Elliman NYC agent Jared Halpern, patience and persistence pay dividends
For mother-daughter duo Ida and Minette Schwartz, a focus on relationships informs every aspect of the real estate business
Plucked from a handful of superior, attention-grabbing agent 'about us' pages, these tips and strategies will help you whip up a stellar bio that gets read and noticed
Your ho-hum property descriptions may be undermining your MLS marketing. Avoid these five common mistakes to make your next description pop
As President of R New York, one of New York City’s largest brokerage companies, Stefani Berkin never lets an agent get left behind
It’s one of the biggest ways people are staying in touch during COVID-enforced shutdowns, but how can you make sure your email blasts are gaining traction?
Find out how Realty ONE Group CMO Cory Jo Vasquez learned that real estate is all about building solid relationships
Tired of seeing the same old cliches and #QOTD in your feed? Here are some words of wisdom and inspiration to provide new food for thought
Take a look back at all of the agents and brokers we featured this year, and revisit their best advice as you look ahead to 2021
Find out how Atlanta-area real estate agent Lanissa Sudler learned the value of hanging in there and never taking no for an answer
Struggling with writer’s block? Take a look at these stellar agent bios, and use their best features to guide your writing process
Find out which tech tools are paying big dividends for real estate pros with help from Jeff Lobb of SparkTank Media and Kenny Truong of eXp Realty
This ever-evolving platform works for those who understand and know how to work it. Learn more about the many ways it can help you gain more potential clients and grow your business
Find out how Homesnap's functionality is designed to benefit agents and their clients, and get the scoop on the company's many updates this year
Correspondence is an art, not a science, but these tips will help make your client thank-you notes (and videos) easier to create
Looking for ways to improve your content marketing strategy? Learn how from this virtual workshop featuring Valerie Garcia and Peter Lorimer
What do top luxury agents know about marketing — both themselves and their properties — that can help you move to the next professional level?
Learn from the experts how to ensure that the luxury property you're showing is ready for the scrutiny of those discerning high-net-worth buyers
Whether you’re starting from scratch or differentiating your current brand, here are the keys to speaking the language of luxe
