A recession is coming. Here’s what you should do now — not later
A recession is coming. Here’s what you should do now — not later
Helping clients think about affordability today with flexibility tomorrow reframes fear into strategy
by Verl Workman Mar 31
The real lesson from the Florida ChatGPT home sale story
Opinion
The real lesson from the Florida ChatGPT home sale story
The MLS still matters, and agents better not lose it, Dennis Norman writes
by Dennis Norman Mar 31
Why HouseWhisper is my favorite tool in real estate right now
Opinion
Why HouseWhisper is my favorite tool in real estate right now
Martha Melendez shares why HouseWhisper is her go-to tool for productivity
by Martha Melendez Mar 31
Google searches for ‘can’t sell house’ hit an alarming high
Google searches for ‘can’t sell house’ hit an alarming high
Google search trends suggest mounting homeseller frustration
by Nick Pipitone Mar 31
Inside Real Estate wants to fix the response lag killing deals
Inside Real Estate wants to fix the response lag killing deals
Streams is built around a simple idea: the first agent to respond often wins
by Nick Pipitone Mar 31
Here’s where real conversion begins (Hint: It’s not the lead)
Here’s where real conversion begins (Hint: It’s not the lead)
Stop obsessing over objection handling, and start adding value at every stage
by Josh Ries Mar 31
Seller’s choice is a standard — not a script. Here’s what that looks like at the kitchen table
Opinion
Seller’s choice is a standard — not a script. Here’s what that looks like at the kitchen table
Sellers deserve to see the benefits of pre-marketing AND broad exposure listing strategies
by Darryl Davis Mar 31
5 ways feng shui may show up in buyer conversations in 2026
5 ways feng shui may show up in buyer conversations in 2026
In this Year of the Fire Horse, agents should know the feng shui basics
by Lisa Nguyen Mar 30
A step-by-step guide for using AI to master real estate marketing
A step-by-step guide for using AI to master real estate marketing
Use a specialized AI stack to build authentic, high-converting content in half the time
by Marci James Mar 30
Agent commissions show ‘stickiness’ nearly 2 years after NAR settlement
Agent commissions show ‘stickiness’ nearly 2 years after NAR settlement
Roughly two-thirds of agents report no significant shift in commission levels since the 2024 settlement
by AJ LaTrace Mar 30
Cleaning gloves and sponges over a multifamily building to symbolize rental spring cleaning checklist.
The ultimate spring cleaning checklist for rental properties
Combine a physical cleaning with a review of workflows before the busy summer months
by Ryan Barone Mar 30
I believe in seller choice. That’s exactly why I’m concerned
Opinion
I believe in seller choice. That’s exactly why I’m concerned
Darryl Davis’ worries start at the kitchen table. Real seller choice begins with real information
by Darryl Davis Mar 30
Why marketing freedom is the fight of our professional lives
Opinion
Why marketing freedom is the fight of our professional lives
Agents are caught between the law and the MLS when they should be trusted as professionals
by Greg Hague Mar 30
How 'coming soons' could lead to DOJ intervention
How 'coming soons' could lead to DOJ intervention
CRMLS’s Art Carter and Ed Zorn unpack the heated ‘coming soon’ debate
by James Dwiggins AND Keith Robinson Mar 30
An image of the author over a neighborhood with social media hearts to represent real estate social media posts.
These real estate social media posts actually generate leads
Stop chasing views! Use these social media ideas to generate more leads — not likes
by Jimmy Burgess Mar 29
Meta lawsuits, Sora shutdown, X ad loss reveal the cost of engagement 
Meta lawsuits, Sora shutdown, X ad loss reveal the cost of engagement 
Legal pressure, AI pullbacks and advertiser retreat expose attention-driven growth tradeoffs
by Jessi Healey Mar 28