After nailing its messaging and business model, AgentPair hired Hollywood talent to produce video ad to rope in clients, investors
Over 60 percent of Inman readers said realtor.com's ad better connects with consumers
Exposure means more in marketing a home these days
A clean interface and intuitive categorization help this software fly high
Tracy Schwartz: 'People love to see us living the mountain lifestyle, not just properties and stats'
Marketing coordinator/broker associate talks mountain living and her goals for social media marketing
Modern minimalism and the best views in Seattle
Opinion
With clients hiring and firing based on age, it's hard not to wonder
Your approach makes all the difference
Vote for which listing video best markets its property
NYC-tailored campaign features print, digital and 'out-of-home' ads on buses, street carts, phone kiosks and more
Looking for links can be tough but profitable
Expand the cornerstone of your business
What does it take to be a successful agent?
These newer agents have radical marketing and retention ideas that have brought them success
Videographer and broker-owner Carrie Perkins shares her tips on making a great listing video
From 2-D plans to 3-D models