Want to attract more agents to your team or brokerage? Make sure you’re creating online messaging that’s dedicated specifically to recruitment, Troy Palmquist writes
Broker Pam Blair says that recognizing when your brand needs to change is the key to keeping your business going during challenging markets
Inman’s 2025 Marketing All-Stars award celebrates 99 of the most creative and boundary-pushing marketers that drive success and impact across the real estate industry
Rick Guerrero talks with Rich Pobre to find out how he is bringing in new clients and building his sphere of influence with social media marketing
Keep up with the latest technological advances or risk falling by the wayside
Tune in to Inman Access to learn more about personal branding and how to effectively communicate your unique value proposition
If you're sick of blending into the sea of sameness, avoid these 3 common mistakes and follow marketing expert Christine George’s guidance for crafting a brand voice guide
Instagram shares its growth strategy, Meta pushes AI-driven engagement, and TikTok restructures its creator tools. Marketing expert Jessi Healey shares what it all means for agents
Adam Mosseri is sharing Instagram algorithm tips to help creators get more traction. Jimmy Burgess breaks down how to make these tips work for you in real estate
Despite a slow start to the year, Zillow's latest report said May might be a potential goldmine for homesellers. Listings that go live during the last two weeks of May receive a premium of $5,600
This attorney ditched her corporate job to start her own company, Titan Title, which has grown to 5 states in 6 years. Rick Guerrero sits down with Rodriguez to learn her formula for success
Don’t fall into the ‘be everything to everyone’ trap, Debra Trappen writes. Instead, attract your dream clients, fuel your passions and experience fulfillment by discovering your true niche
Here are the platforms, software, strategies and other impact-making marketing tools you can’t live without in 2025
Maximum exposure equals maximum price, trainer Bernice Ross writes. Adopt this list of premium services to differentiate yourself from the competition and defend your commission
Broker Annette DeCicco writes that agents must speak the language of staging fluently to win clients and educate sellers while making listings stand out in the market
We've all been on Zoom for 5 years (or more), but are you using it as effectively as possible? Nikki Beauchamp offers video conference best practices for your next virtual meeting