3 key steps to converting business on Instagram
The beauty of Instagram is that it is free advertising for your business. Scale the number of conversations you are having while creating relationships
Propy unveils new avatars for the crypto-savvy real estate agent
The images, sold as unique digital tokens called NFTs, can be used on social media to market real estate agents to the crypto community
by Daniel Houston Sep 27
Open house creeping up on you? Here's your quick prep to-do list
Get ready for your upcoming open house quickly to dazzle your clients and get offers pouring in
by Darryl Davis Sep 24
Guaranteed Rate taking borrowers from application to close en Español
Lender expands Spanish language access program launched in April to include disclosures that describe loan terms and fees
by Matt Carter Sep 23
Stop overthinking it! 6 tools to create professional video with ease
Gone are the days of having to use busy, complicated professional-level technologies that require layering sound over visuals, dragging tiny arrows to cut milliseconds off of an opening or having to pay for high-end soundtracks
by Craig C. Rowe Sep 23
Don't wing it! Craft a video marketing strategy that gets results
The secret to growing your brand with video is a well-crafted video strategy
by Jessi Healey Sep 23
Clean your house, photographers tell homesellers in new survey
The points raised will likely not surprise many, but until MLSs around the country stop publishing bedroom photos with clothes on the floor and pots in the sink, here is a reminder
by Craig C. Rowe Sep 22
Counteract the latest Fed rate hike with a seller rate buydown
A solutions-oriented approach is essential to help buyers and sellers get their deals done in the current higher interest rate environment
by Troy Palmquist Sep 22
Finish strong! Create an accountability plan for the next 90 days
Too early to think about spring? Not according to Julie Busby. Start now, and get your pipeline in order for a great 2023
by Julie Busby Sep 19
17 social media video ideas guaranteed to make you shine
You can't be consistent with your video content if you've run out of ideas. Coach Darryl Davis offers plenty of top-notch concepts to keep you in production
by Darryl Davis Sep 19
This closing gift just might save your client's life(style)
You may think of it exclusively in terms of its pre-listing potential, but professional photography or videography could be a lifesaver for your clients in the years to come
by Troy Palmquist Sep 16
Circa 1900: Kitchens and baths from the Victorian Age
Although houses and their inhabitants have changed greatly over time, kitchens and bathrooms arguably show the most innovations and adaptations
by Gerard Splendore Sep 14
The do’s and don’ts of creating an engaging real estate brand
If you met someone today, would they be able to look you up online 6 months from now when they need a Realtor? The answer depends on the effectiveness of your brand identity
by Bernice Ross Sep 14
Promoting your event on Instagram? A step-by-step guide to getting attention
If you want to use Instagram to promote one of your upcoming events, you need to take it seriously. These 3 critical elements help ensure your event is a smash hit
Marketing startup Collabra hires former Zillow, eXp Realty execs
Eric Bloomquist, Tara Clark and Cynthia Nowak all join the growing marketing company shortly after it launched a new platform for agents. The trio brings a 'combined 60 years' of experience
by Jim Dalrymple II Sep 13
It's not about you! 15 reasons past clients go with another agent
There are many reasons a past client or current friend may not reach out to you as their real estate agent. Don't take it personally
by Teresa Boardman Sep 13