zero-cost lead gen
Low- and no-cost lead-gen strategies built for exactly this kind of market
by Christy Murdock Jun 29
geographic farming
Become the most visible, valuable and trusted person in a specific area
by Jimmy Burgess Jun 28
Europe listings and AI
What does AI access to listings mean for you and your clients?
by Troy Palmquist Jun 26
letter mailing strategy
A single just-listed postcard after a sale is a coin toss, not a marketing campaign
by Darryl Davis Jun 25
Andrew Jevin Glennda Baker
POP.STORE is betting big on real estate’s new creator economy. Here's what you should know
by Troy Palmquist Jun 24
future business
Manage near-term transactions and long-term lead generation
by Darryl Davis Jun 22
relationship marketing
Take a peek inside Rachel Kilmer’s relationship marketing playbook
by Jimmy Burgess Jun 21
listing descriptions
Don't beat yourself up over a stale listing. Look at what's still within your control
by Darryl Davis Jun 18
real estate market transparency
Opinion
4 takeaways from Amy Corr's podcast with Robert Reffkin and Thad Wong
by Amy Corr Jun 17
off-MLS debate
Opinion
When it comes to private listings, the buyer's voice is barely being heard at all
by Carrie Lysenko Jun 16
RLTYco launches consulting division for high-producing firms
Danielle Garofalo will co-lead the new division alongside Scott Elwell
by Nick Pipitone Jun 15
The World Cup, Waffle House and Google walked into a feed
Google is reshaping listing search. The World Cup is changing how the world sees America
by Jessi Healey Jun 15
Google MLS listings
Opinion
Google is building its home search on MLS data. That's big news for those building walled gardens
by Darryl Davis Jun 14
AI real estate agent recommendation
The agents AI recommends are intentionally building trust, authority and relevance online
by Jimmy Burgess Jun 14
Google’s listing ads are going national. Is real estate ready?
Google’s HouseCanary-powered listing ads will expand nationwide this summer
by AJ LaTrace Jun 11
Luxury Presence just hit $100M ARR. Here's what its CEO says comes next
How a counterintuitive go-to-market bet became Luxury Presence's biggest competitive edge
by Nick Pipitone Jun 11